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Senior Social Media & Content Marketing Manager
Job in
City of Yonkers, Yonkers, Westchester County, New York, 10701, USA
Listed on 2026-02-03
Listing for:
SalaryGuide
Full Time
position Listed on 2026-02-03
Job specializations:
-
Marketing / Advertising / PR
Social Media Marketing, Digital Marketing, Digital Media / Production, Branding Specialist / Ambassador
Job Description & How to Apply Below
Responsibilities
- Own the end-to-end organic social and content marketing strategy across all platforms.
- Define and evolve Bask & Lather’s social content framework. Education, storytelling, culture, community, and conversion.
- Serve as the steward of brand voice, tone, and point of view across every social touchpoint.
- Translate business goals, launches, and cultural moments into cohesive content strategies.
- Anticipate risks and proactively guide messaging, moderation standards, and response strategy.
- Lead ideation, planning, and execution of social-first campaigns, launches, and key moments.
- Develop social narratives that resonate culturally while supporting brand and business objectives.
- Own campaign execution from concept through post-mortem analysis.
- 5+ years of social media and content marketing experience for consumer, beauty, lifestyle, or cultural brands.
- Strong portfolio showing campaign-level thinking, storytelling, and creative direction.
- Experience working closely with founders or senior leadership preferred.
- Strong creative point of view beyond trends.
- Proven ability to develop brand narratives and campaign storytelling.
- Excellent copy instincts and visual judgment.
- Comfortable directing content and appearing on camera when needed.
Position Requirements
10+ Years
work experience
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