Head of Membership

CONTRACT: Permanent, Full Time (35 hours per week)

ORGANISATION: Royal Life Saving Society UK (RLSS UK)

DIRECTORATE
:
Membership and Education Directorate

LOCATION: RLSS UK Head Office (minimum 3 days at Head Office)

REPORTS TO
:
Director of Membership and Education

REPORTS
:
Membership Manager, Membership Services Executive, Membership Administrator

To lead effective day-to-day operations and delivery of the Membership team.

You will be a passionate and ambitious leader with the skills, knowledge and experience to drive Membership retention and growth whilst listening to our diverse membership base to understand the areas that are important to them to help us to support their specific needs in their areas.

You will have a dynamic approach with the ability to combine business development, relationship management, stakeholder engagement and operational oversight to ensure that RLSS UK’s membership thrives and aligns with our purpose, mission and vision.

RLSS UK members include Lifesavers, Lifeguards, Licence to Operate Members, Lifesaving Academy members, Honorary Members, and Staff.

• Regular communications and support to branches and lifesaving clubs
• Engage with our members to understand their needs and future opportunities to support their roles in their communities and beyond
• Conduct research and horizon scan for new opportunities for our members
• Conduct research to identify and understand potential new members and opportunities to support growth and meet need
• Conduct research to identify and connect with relevant external stakeholders
• Drive new membership onboarding, ensuring a seamless and effective experience
• Ensure clubs achieve and maintain the appropriate accreditation in line with RLSS UK requirements, policies and processes
• Develop an annual plan of community engagement and roadshows with members and non-members to raise awareness of the work of RLSS UK and our members, to recruit new members and share water safety and drowning prevention education and campaigns
• Ensure clear and concise processes are in place to support membership experience, retention and growth
• Work collaboratively with all RLSS UK teams to raise awareness of our awards and qualifications offer. Collaborate to adapt offerings based on member feedback and emerging industry trends
• Develop tailored marketing materials to support our membership offer and recruit new members.
• Represent RLSS UK in meetings with key stakeholders and to share outcomes and impact to further the society’s purpose, mission and vision.
• Respond to membership queries and provide an excellent service together with timely responses
• Support the implementation, update and oversight of the CRM system to improve member engagement tracking and data management.
• Manage data collection processes, including compliance requirements of membership criteria
• Support the development of thought leadership pieces, contributing to annual reports and ensure high-quality written outputs
• Support the planning, organising and execution of events, including membership forums and conferences ensuring seamless delivery and high attendee satisfaction
• Support the development and refinement of directorate strategies
• Lead and deliver an annual membership survey and analysis to produce meaningful feedback
• Ensure that all membership processes and policies are up to date
• Attend the RLSS UK Sports Committee
• Assist with the implementation of the Lifesaving Sport Strategy, and support the growth in participation in Lifesaving Sport events
• Work closely with the Volunteering Team, particularly in relation to volunteers within RLSS UK branches and clubs
• Actively develop initiatives that broaden the demographic diversity of the RLSS UK membership

• Lead on and support ad hoc projects as required
• Contribute to the successful operation of the charity by undertaking such other tasks as may from time to time be required including all other duties reasonably associated with your role, as directed by the Line Manager.
• Ensure compliance with UK GDPR and the Data Protection Act 2018 by complying with internal information governance policies and…