Marketing Coordinator

Marketing Coordinator

Impact Food Group

At Impact Food Group, we’re more than just a school caterer. We’re on a mission to create a positive food culture and help more students enjoy healthier, better-quality food. Making a positive social impact is at the heart of everything we do. We’re constantly learning, evolving, and improving — every way, every day.

Through our industry-leading brands — Innovate, Hutchison, Cucina, and Chapter One — we cater for over 800,000 students and operate in more than 900 schools nationwide, growing every year.

We’re now looking for a talented and highly organised Marketing Coordinator to join and play a vital role in supporting our business.

Guided by our values, integrity, bold, impactful, humble and community; you will help us shape a workplace and culture we can all be proud of.

The Marketing Coordinator will bridge our central marketing team and operational business, rolling out best-practice marketing across all schools to drive participation, meal uptake, and customer experience. Reporting to the Head of Marketing & Communications it will be 2 days in the office or at sites and 3 days WFH.

Role Responsibilities:

Marketing Plans & Campaigns

Tailor business-wide marketing plans and campaigns that drive awareness, participation, and meal uptake with site specifics.

Support retention activity, added-value initiatives, and adapt toolkits and campaigns to drive measurable impact.

Support in the execution of Trust/school-specific marketing activity for new and existing sites, including launch campaigns, signage rollouts, and website content updates.

Food Marketing & Promotions

Lead on site-level execution of food marketing activity including menus, meal deals, promotional campaigns, and theme days.

Help develop engaging, customer-facing materials that drive awareness and uptake across students, parents, and staff.

Retail Excellence – “Perfect Site”

Support in the development and continuous improvement of IFG’s Perfect Site model.

Support operational teams by tailoring best practice to provide canteen layouts, merchandising, point-of-sale, and customer experience best practice.

Ensure school sites are fully equipped with marketing materials and signage that reflect brand standards and engage students.

Student Insight & Engagement

Set up and run student panels, both face-to-face and digitally, to gather quantitative and qualitative insights.

Analyse findings and translate them into actionable recommendations that inform menus, marketing campaigns, and customer experience improvements.

Client & Consumer Surveys

Support delivery, analysis, and reporting of client and consumer surveys.

Support sites with action plans to ensure insights are embedded into site-level operations.

Content Creation & Communications

Develop creative, impactful content using Canva and other tools for campaigns, promotions, website updates, and awards submissions (local and national).

Support with copywriting, design, and deployment of site-level communications, including school launch materials, digital signage, and online portals.

Ensure all communications across new and existing schools are engaging, consistent, and aligned with IFG brand standards.

Skills & Experience

Has proven experience in marketing, ideally in a retail, food service, or consumer-focused environment.

Understands the power of great customer experience in driving participation and sales.

Is confident engaging with different stakeholders – from students and parents to clients and site teams.

Has strong project management skills with the ability to balance multiple priorities, including school mobilisations.

Can translate insight into actionable marketing activity.

Creative, with a flair for content creation, design, and digital communications.

Confident communicator, able to present ideas and influence at all levels.

Flexible and willing to travel to sites across the UK 2-4 days a month.

Experienced User of Canva

Experience of Working with digital Content Management Systems

Video/Photography to a Good Standard

Experience of using CRM Systems

Video Editing (e.g. Capcut)

If you’re a collaborative, solution-focused professional who thrives in a…