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Senior Account Executive, Education - French Speaking

Job in Headingley, Winnipeg, Manitoba, Canada
Listing for: Instructure
Full Time position
Listed on 2026-03-13
Job specializations:
  • Sales
    Sales Development Rep/SDR, Sales Representative
Job Description & How to Apply Below
Position: Senior Account Executive, Higher Education - French Speaking )
Location: Headingley

Senior Account Executive, Higher Education - French Speaking (Canada)

Join to apply for the Senior Account Executive, Higher Education - French Speaking (Canada) role at Instructure
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At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.

What You Will Do
  • Drive new business growth by introducing and selling the Instructure Learning Platform to new Higher Education accounts.
  • Develop and execute account and territory plans to build a robust and sustainable pipeline.
  • Own the full sales cycle—from prospecting and discovery through presentation, negotiation, and close.
  • Consistently meet or exceed sales targets with a focus on net-new logo acquisition.
  • Identify decision-makers and build strong executive-level relationships within colleges and universities.
  • Deliver compelling, consultative presentations—both in-person and virtually—that clearly demonstrate ROI and product value.
  • Build strong internal partnerships across cross‑functional teams (e.g., marketing, legal, product, finance) to proactively navigate deal blockers, surface creative solutions, and drive deals to close.
  • Collaborate with customer success and solutions engineering to ensure a smooth transition from sale to onboarding.
  • Maintain accurate records of sales activities, pipeline status, and forecasts in Salesforce.
What You Will Need To Know / Have
  • Fluency in Canadian French (Québécois) and English required.
  • Bachelor’s degree in Business, Sales/Marketing, or related field (or equivalent experience).
  • 2+ years of full‑cycle sales experience, preferably in SaaS, EdTech, or enterprise technology.
  • Proven success in building and closing new business—you don’t wait for leads, you create them.
  • Track record of consistently meeting/exceeding quota in a fast‑paced sales environment.
  • Strong business acumen and consultative selling skills; ability to tailor messaging to a variety of stakeholders.
  • Highly proficient in Salesforce and other sales productivity tools (e.g., Outreach, Linked In Sales Navigator).
  • Self‑motivated, coachable, and relentlessly goal‑oriented.
  • Experience working with Higher Education institutions and navigating complex buying cycles is a plus.
The best candidates will also have the following skills and experience
  • You’re a strategic thinker and an execution machine—able to balance planning with action.
  • You love a good challenge, thrive on healthy competition, and never settle for “good enough.”
  • You’re as comfortable presenting to a room full of deans and provosts as you are crafting the perfect cold email.
  • You bring energy, curiosity, and a desire to make an impact in the world of education, as well as those around you including cross‑functional partners and teammates.
Get in on all the awesome at Instructure!
  • We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
  • Competitive compensation, plus all full-time employees participate in our ownership program.
  • Flexible schedules and a remote-friendly culture, with hybrid or onsite work options available in some regions for specific roles.
  • Generous time off, including local holidays and our annual “Dim the Lights” period in late December.
  • Comprehensive wellness programs and mental health support.
  • Annual learning and development stipends to support your growth.
  • The technology and tools you need to do your best work—typically a Mac, with PC options available in some locations.
  • Motivosity employee recognition program.
  • A culture rooted in inclusivity, support, and meaningful connection.
Seniority level
  • Mid‑Senior level
Employment type
  • Full-time
Job function
  • Sales and Business Development
  • Industries: E-Learning Providers
Equal Opportunity Employer

We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes. Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti‑discrimination laws in every…

Position Requirements
10+ Years work experience
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