Beauty and Wellness Consultant
Listed on 2026-01-18
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Retail
Beauty Sales & Marketing -
Beauty/Hair Styling
Beauty Sales & Marketing
Overview
Job Objectives:
Maximizes sales and brand awareness by providing exceptional customer care to all customers in a friendly, efficient, and professional manner; gives impartial, personalized expertise and advice regardless of brand and budget. Demonstrates a passion for beauty and wellness and provides inspirational beauty knowledge and know-how. Provides customers with solutions for their beauty and wellness needs, including mini-makeovers and skincare consultations, with an emphasis on the customers’ total look.
Models and delivers a distinctive and delightful customer experience. Oversees and maintains overall beauty department standards.
Job Objectives:
Maximizes sales and brand awareness by providing exceptional customer care to all customers in a friendly, efficient, and professional manner; gives impartial, personalized expertise and advice regardless of brand and budget. Demonstrates a passion for beauty and wellness and provides inspirational beauty knowledge and know-how. Provides customers with solutions for their beauty and wellness needs, including mini-makeovers and skincare consultations, with an emphasis on the customers’ total look.
Models and delivers a distinctive and delightful customer experience. Oversees and maintains overall beauty department standards.
Customer Experience
- Engages customers by greeting them and offering assistance with products and services. Resolves customer issues and answers questions to ensure a positive customer experience.
- Models and shares customer care best practices by proactively offering assistance, asking questions to determine customers’ needs, and informing customers of options.
- Greets, listens, and engages customers to identify their needs, making them aware of appropriate products and services, and providing warm transfers to other areas of the store when necessary.
- Provides expertise in product demonstrations and consultations utilizing tools such as the Skin Hydrometer and tablet.
- Leads and delivers in-store events to promote brand awareness and loyalty of Owned Brands and total Beauty, Wellness and Personal Care.
- Builds relationships with customers; provides authentic closure of customer interaction and builds and fosters relationships.
- Engages with omni-channel solutions to enhance customer engagement / experience.
- Locates products in other stores or online if unavailable in the store.
Operations
- Achieves or exceeds predetermined sales goals by assisting customers in the purchase of products and by modeling exceptional customer care.
- Reviews beauty business on a regular basis to understand performance within store and district in partnership with store leadership.
- Consistently focuses on cross-selling and up-selling with customers by showing them sale items and complimentary offerings.
- Uses testers and sampling to demonstrate product application and leverage items from beauty promotional programs.
- Ensures testers are stocked and maintained in compliance with hygiene standards; maintains a clean and organized department.
- Implements company asset protection procedures to identify and minimize profit loss.
- Processes sales for customers and/or employee purchases on cash register.
- Participates in meetings and conference calls concerning programs and promotions, new items, brand launches, sales goals, and modeling exceptional customer care.
- Has working knowledge of store systems and store equipment.
- Ensures compliance with state and local laws regarding regulated products (e.g., alcoholic beverages and tobacco products).
- Complies with all company policies and procedures; maintains respectful relationships with coworkers.
- Completes special assignments as assigned.
Training & Personal Development
- Seeks self-development by monitoring own performance, setting high personal standards, maintaining awareness of beauty and wellness trends, learning from others, and improving job performance.
- Maintains knowledge of competition, new product/brand launches, and overall industry trends.
- Attends and participates in meetings, seminars, and other knowledge and business-driving opportunities; educates store team on new beauty updates, information,…
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