Growth Marketing Lead; HubSpot and AI

Who We Are and Why Join Us

At OnMedourpurpose is simple but powerful...to improve the quality of life and sense of well-being in our communities by bringing access to healthcare to everyone, everywhere. Our path to everywhere has already begun, with our innovative On Med Care Station ™, a small but mighty, Clinic-in-a-Box, bringing #healthcare access anywhere with an outlet to plug it in. Poised to become a key component in America’s public health infrastructure, the Care Station is the only tech-enabled, human-led, hybrid care solution that combines the comprehensive experience, trust and outcomes of a clinic, with the rapid scalability of virtual care.

At OnMed, every role, everyday, is directly impacting the communities we serve. You’ll join a high-performing purpose-driven team, innovating to break down the barriers that keep people from the care they need.

You are a results-driven growth marketer who thrives across strategy, execution, analytics, and AI-powered performance optimization. You excel at building scalable growth systems, aligning marketing and sales, and driving revenue through predictable, measurable pipelines.

You are a Hub Spot expert and AI-forward marketer, excited to design the next generation of automated, intelligent growth infrastructure. You think big, act fast, experiment constantly, and own end-to-end outcomes. You are continuously improving performance through AI, marketing automation, and experimentation.

• Own marketing-sourced pipeline and revenue performance
• Build and optimize B2B and B2B2C growth engines across digital, outbound, lifecycle, and partner channels
• Improve conversion rates, CAC efficiency, funnel velocity, and LTV

• Serve as OnMed’s Hub Spot owner and subject-matter expert
• Build workflows, attribution models, scoring systems, lifecycle automation, and dashboards
• Coordinate and collaborate on content creation and campaign execution with the extended marketing team including forms, landing pages, email, social media and blog
• Maintain a clean, scalable Rev Ops infrastructure used by marketing, sales, and partnerships

• Lead strategy for AI adoption across marketing and Rev Ops
• Use AI for forecasting, funnel diagnostics, content optimization, testing, and personalization
• Implement repeatable, scalable AI-driven processes that accelerate growth
• Provide proactive recommendations for tools and optimizations

• Design high-impact lead gen campaigns with internal teams (content, paid media, partnerships, events)
• Build and manage quarterly paid media plans
• Drive predictable, revenue-generating pipeline

• Own website performance and conversion optimization
• Lead SEO/GEO strategy with external partners
• Continuously improve site content and experience using CRM + analytics insights

• Partner closely with Sales on lead flow, SLAs, velocity, and pipeline quality
• Develop enablement assets and playbooks (via Seismic)
• Support field marketing, ambassador programs, client marketing needs, and swag

• Build real-time growth dashboards and AI-enhanced insights
• Run A/B tests across messaging, channels, and funnel stages
• Translate performance data into action and revenue impact

• Strong ability to lead projects independently, make proactive recommendations, and solve problems
• Expertise applying AI to growth analytics, forecasting, experimentation, personalization, and workflow automation
• Ability to design and scale automated growth systems that support testing, performance measurement, and continuous optimization
• Deep hands-on mastery of Hub Spot, including automation, attribution modeling, workflows, lifecycle management, and reporting
• Proven success developing data-driven growth strategies that increase lead generation, pipeline creation, and revenue
• Advanced experience optimizing full-funnel, multi-channel customer journeys (landing pages, nurture flows, Google Ads, paid social, retargeting)
• Strong analytical skills across revenue performance, conversion…