Manager, Product & Commercial Strategy

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Full Time Professional Westlake, TX, US

9 days ago Requisition

Salary Range: $ To $ Annually

Reports To:

Vice President Marketing

Location:

Westlake, Texas

Company: TIME Manufacturing Company

TIME Manufacturing Company is a leading global manufacturer of vehicle-mounted aerial lifts, digger derricks, bucket trucks, and bridge inspection equipment. Through its renowned brands—Versalift, Ruthmann, Bluelift, France Elévateur, Movex, Brand

FX, and Aspen Aerials—the company serves diverse industries, including electric utility, telecommunications, bridge inspection, tree care, and other fleet-supported sectors. With a strong commitment to innovation, quality, and customer satisfaction, TIME Manufacturing Company designs and manufactures top-tier products that enable professionals to operate safely and efficiently at various heights.

The Manager, Product & Commercial Strategy role is an operating position for a high-potential, analytically rigorous leader looking to transition from consulting into direct ownership of commercial and product decisions. This role sits at the intersection of product strategy, innovation, pricing, brand, and go-to-market execution, with clear accountability for outcomes rather than recommendations.

Acting as a thought partner to senior leadership and reporting into the VP of Marketing, the manager will translate market and customer insight into economic cases, portfolio choices, and GTM strategies, shaping where the business invests, how products are positioned, and how value is captured across channels. The role offers broad exposure to pricing decisions, portfolio strategy, and brand value creation within a PE-backed operating environment, with meaningful visibility and an accelerated path for growth.

• Drive end-to-end product, innovation, and GTM strategy, from market and customer insight, with direct ownership of outcomes and performance trade-offs.
• Own brand positioning and value narrative, ensuring product innovation, portfolio choices, and GTM execution reinforce a clear, differentiated brand promise in the market.
• Architect demand generation and segmentation strategy, translating analytical insight into focused GTM priorities, launch plans, and portfolio-level growth initiatives.
• Lead pricing strategy and value capture, including market sizing, elasticity analysis, and explicit decisions across growth, share, and profitability at the product and portfolio level.
• Shape product and portfolio strategy, defining where to invest, innovate, refresh, or rationalize offerings to maximize long-term value creation and brand coherence.
• Define channel strategy and coverage models, including opportunity sizing, role of dealers vs. direct sales, and GTM effectiveness by segment and product line.

• 2-4 years of experience at a top-tier management consulting firm, with exposure to commercial strategy, pricing, growth, or market entry work.
• Demonstrated ability to structure ambiguous problems, build economic cases and translate analytical insight into clear recommendations and decisions.
• Experience with market sizing, pricing analysis, customer segmentation, and opportunity assessment, including comfort with trade-offs across growth, share, and profitability.
• Strong quantitative and analytical skills, with advanced proficiency in Excel and PowerPoint; able to independently build and pressure-test models and synthesize insights for senior stakeholders.
• Proven track record of working across functions and influencing without authority, including collaboration with senior leaders, sales, marketing, engineering, or operations teams.
• Intellectual curiosity and learning agility, with interest in owning decisions and outcomes rather than producing advisory deliverables.
• Bachelor’s degree from a top academic institution; MBA not required and not expected.
• Willingness to travel domestically and internationally up to 25%.

• Competitive salary and bonus structure
• Comprehensive health, dental, and vision insurance plans
• 401(k) with company match
• Paid time off and holidays
• Collaborative and innovative work environment

Time Manufacturing Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.