Annual Giving Manager

JOB TITLE:

ANNUAL GIVING MANAGER

REPORTS TO:

SENIOR DIRECTOR OF DEVELOPMENT

MAIN FUNCTION:

The Annual Giving Manager is responsible for the overall success of Path to College’s annual giving program. This key role builds the sustaining base of funding and a pipeline to major and principle gifts. The Manager will be responsible fora fundraising portfolio and will direct and administer all aspects of annual giving to include: recurring donors; event sponsor ships; donor databases; gift processing and accounting, special events;

donor recognition and stewardship; and corporate support. Works with the Senior Director of Development to identify, cultivate and solicit annual gift support.

QUALIFICATIONS:

Bachelor's degree. Minimum of two years fundraising experience. Proficient in word-processing and spreadsheet software. Familiarity with fundraising software (preference given to Sales Force.) Strong written and personal communication skills. Good organizational ability and inter-personal skills.

DUTIES and RESPONSIBILITIES

Responsible for the collection of all donor and prospect information in the database to include all gift entry to insure accuracy.

• Coordinates with Operations Manager to ensure the accuracy and timeliness of data entry.
• Monitors to ensure the timely acknowledgement of all gifts.
• Implements methods to capture all pertinent donor/prospect information in the database.
• Designs the best methods to secure and present information on donors and prospects.
• Supports major and annual giving with donor segmentation, prospect targets, donor research and tracking mechanisms.
• Respects the confidentiality of all records.

Insures proper donor recognition and stewardship

• Creates and implements stewardship program for all donors.
• Manages and maintains Catapult naming elements
• With Director, create and manage future donor recognition events
• Develops a plan to involve volunteer leaders in thanking donors

Responsible for the annual fund

• Research and implement emerging fundraising platforms (i.e. text to give).
• Create and implement two online campaigns annually.
• Responsible for managing and expanding Be the Key program of recurring donors.
• Identify, cultivate, and solicit donors for corporate support and event sponsorship.

Develops annual budget for annual giving and prepares weekly, monthly and annual reports on all campaign activity

• Working with the director sets realistic revenue goals for annual giving.
• Coordinates the collection of all expenditures necessary to reach targeted monthly revenue goals.
• Monitors the monthly activity of the annual giving budget.
• Prepares weekly report on progress of goal to date
• Reports monthly on progress of campaign by sectors.
• Analyzes in written report form in-depth results of each mail drop to include cost to raise a dollar, response rate, and average gift size, as well as the cost to acquire a new donor.

Assists in special cultivation events

• Develops criteria for database selection of invite list
• Helps in creation of special cultivation events
• Attends special cultivation events

Manages direct mail program.

• Segments database for all mailings
• Develops all in-house annual giving mailings
• Analyzes each mail drop and makes suggestions about future mailings based on results from the analysis
• Works in conjunction with Communications Officer to inform and ensure donor segmentation and communication.

Other duties as assigned

• Participates in professional growth activities
• Serves as part of solicitation team on some major donor solicitations
• Able to work additional hours to participate in meetings and cultivation activities