Content & Social Media Manager

Overview

SOME (So Others Might Eat) provides material aid and comfort to our vulnerable neighbors in the District of Columbia, helping them to break the cycle of poverty and homelessness through programs and services that save lives, improve lives, and help to transform the lives of individuals and families, their communities, and the systems and structures that affect them. We meet immediate needs with food, clothing, and healthcare, and offer the tools one needs to live with hope, dignity, and greater independence.

Compensation: We offer our employees a competitive compensation and benefits package that reflects our organizational culture, mission, and core values. The salary range for this position is $86,507.00 to $91,484.10 and may be commensurate with experience.

The Content & Social Media Manager is responsible for leading the development, organization, and execution of SOME's social media and internal communications with a strong focus on creativity, consistency, and long-term planning. This role combines strategic storytelling with strong project management to build and sustain a cohesive communications framework that supports both internal alignment and external engagement.

The Content & Social Media Manager oversees year-round content planning, manages social media platforms, and coordinates internal communications by aligning messaging, timelines, and workflows across departments. This position plays a critical role in strengthening SOME's communications infrastructure, ensuring content is thoughtful, well-organized, and aligned with organizational priorities. Working closely with the Marketing & Communications team, Development, Programs, Human Resources, and Executive Leadership, this role helps move the organization from reactive messaging to a more proactive, intentional, and strategic communications approach that reflects SOME's mission and values.

This role is a mid-level manager.

Schedule: Monday - Friday 8:00 am - 4:30 pm (40 hours per week); some evenings and weekends, holidays. Hybrid schedule (i.e., will require 2-3 in-office days)

Required: Bachelor's degree in Communications, Marketing, Public Relations, or a related field; 3-5 years of experience in social media, content strategy, or communications.

Preferred: Experience working in a nonprofit or mission-driven organization. Experience building or managing content systems or calendars across an organization.

Required License/Certification: A valid driver's license is required.

Content Planning & Strategy

• Develop and maintain a comprehensive annual content calendar that supports fundraising campaigns, program milestones, events, advocacy efforts, and internal initiatives.
• Translate organizational priorities into clear, organized content plans across social media and internal communication channels.
• Ensure content planning is proactive, balanced, and sustainable throughout the year.

• Lead the creation, scheduling, and publishing of engaging social media content across platforms, including Facebook, Instagram, Linked In, X (Twitter), and others as appropriate.
• Identify creative storytelling opportunities, new content formats, and emerging trends to keep SOME's social presence fresh and engaging.
• Maintain consistency in voice, tone, and visual identity across platforms.

• Support internal communications by helping plan and distribute organizational updates, staff announcements, and key internal messages.
• Coordinate with internal teams to ensure messaging is clear, timely, and aligned across departments.
• Help strengthen internal communication rhythms and practices that keep staff informed and connected.

• Create and manage clear workflows for content requests, approvals, and publishing.
• Maintain organized systems for content assets, including photos, videos, templates, and shared resources.
• Ensure deadlines are met, and communications are executed smoothly across multiple channels.

• Work collaboratively with staff, leadership, and…