Junior Digital Strategist

The Messina Group (TMG) is a full-service consulting firm founded by Obama for America 2012 campaign manager & former Obama White House Deputy Chief of Staff Jim Messina and led by seasoned strategists. We work with organizations in the private, public, and social sectors to achieve their strategic goals and build movements and products that succeed by being data-driven, digitally savvy, and grassroots-focused.

We work with Fortune 100 companies, emerging startups, global leaders, and issue advocacy groups. If you’re excited about solving problems, making an impact, and learning fast, we’d love to hear from you.

We are looking for a Junior Digital Strategist to join our team. The Junior Digital Strategist supports the development, execution, and optimization of digital advertising campaigns for a diverse range of clients. You’ll be part of our digital team and build ads, support campaign launches, gather and interpret performance data, and grow your strategic knowledge of digital platforms.

This is a growth role ideal for someone looking to deepen their experience in digital media buying, campaign strategy, and integrated marketing execution.

This position is based in our Washington, DC office with a hybrid schedule (3 days in-office, 2 days remote). Occasional travel may be required. TMG offers a collaborative and high-energy environment with the opportunity to grow and do meaningful work.

Please submit a resume and contact information in PDF form by Friday, December
5. This position is expected to begin Monday, January 5.

• Assist in building digital ad campaigns across major platforms including Google Ads, Meta (Facebook/Instagram), You Tube, Linked In, and programmatic platforms under supervision.
• Draft and organize creative assets (copy and visuals) for paid and organic content under review from more senior team members.
• Help compile and format reports for client review using templates and performance dashboards.
• Monitor live campaigns to check pacing, flag anomalies, and coordinate internal alerts. When possible, make suggestions on optimization to senior members of the team.
• Conduct industry, audience, and competitor research to support campaign development.
• Support campaign documentation, file management, and weekly status updates.
• Stay up to date with digital advertising trends and platform updates.
• Provide general support to the digital team across campaigns, proposals, and internal systems.

• Familiarity with or coursework in platforms such as Google Ads, Meta Business Manager, You Tube, Linked In Ads, or DSPs.
• Basic understanding of digital performance metrics (CTR, CPA, ROAS, etc.).
• Detail-oriented, highly organized, and eager to learn new tools and systems.
• Strong written and verbal communication skills, as well as time management skills.
• Interest in working with clients across multiple sectors: political, tech, nonprofit, corporate, etc.
• Proficiency with Microsoft Office and Google Workspace (Docs, Sheets, Slides).
• Comfortable with data entry, spreadsheets, and formatting reports.
• Enthusiastic team player with a proactive and resourceful mindset.

• 1–2+ years of experience working in a digital marketing or communications environment (internships or agency experience count).

• Exposure to analytics tools like Google Analytics 4.
• Exposure to CRMs (e.g., Nation Builder, Hubspot, Salesforce) or email marketing platforms.
• Familiarity with Adobe Creative Suite.

• Competitive salary commensurate with experience; plus a discretionary bonus
• Salary range: $57,000 - $65,000 USD
• Healthcare (medical, dental, vision) for you and your family.
• Paid time off (PTO), federal holidays, and end-of-year break.
• Paid parental leave.
• Professional development budget, gym/cell stipend, and 401K with employer match.

The Messina Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment on the basis of race, color, creed, ethnicity, gender identity or expression, religion, age, national origin, disability, genetics, marital status, sexual orientation, veteran or military status, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, interviewing, hiring and firing, internal promotions, training opportunities, selection of vendors and consultants, provision of services, compensation and benefits.