Senior Analyst, Sales Engineering

At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.

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Senior Analyst, Sales Engineering

This unique role within EAB’s technology commercial team requires a creative, collaborative, and solution-oriented individual. This role will bring together our research, case studies, and user journeys into compelling product demonstrations that can be shared with prospective partners.

Partnering closely with key stakeholders across the product management, user experience, and commercial teams, this individual will support the development of compelling and persuasive narratives and high-fidelity product prototypes. The key is to demonstrate to a buyer audience how our technology can improve their student success and data management efforts. Strong communication skills will be put to good use!

Reporting to the Managing Director, Sales Engineering, this individual will rely primarily on using Axure (or similar prototyping platforms such as Figma or InVision) to visualize narratives, product features, and case studies. As our team is quickly growing into new forms and concepts for selling to an executive audience, marketing pioneers will be best suited for this role.

This position will ideally be based in Richmond, VA or Washington, DC but is also open to remote employment within the continental United States.

This position is posted at both the Analyst and Senior Analyst levels; candidates are being considered across both levels of position based on their experience and level will be identified at point of offer.

• Bring to life EAB’s suite of technology through the creation of narrative-driven, persona-based static and interactive product demonstrations
• Collaborate closely with the product management, product development, user experience, marketing, and sales teams to accurately and effectively represent current and future capabilities of EAB technology solutions
• Build strong relationships with multiple internal stakeholders
• Maintain a reusable component library (e.g., Axure widgets or Figma components) to standardize and streamline demo builds
• Seek and test new ways to leverage our demos to build a world-class library of commercial assets to support multiple teams
• Explore opportunities to incorporate AI-driven demo elements or automated storytelling components
• Assist with other commercial responsibilities as needed, including but not limited to live demo support, refinement of RFP documentation, and development of product-focused case studies
• Participate in stretch projects and opportunities as needed

• Bachelor’s or advanced degree, with a focus in marketing, information architecture, human computer interaction, interaction design, or product design
• 3+ years of professional work experience in creating product demos, user research, product design, project management, and/or product marketing
• Extraordinary attention to detail
• Familiarity with Axure, Figma, or similar prototyping software, with a portfolio of past projects to showcase skill level
• A willingness to learn new software and processes as needed
• A collaborative and consultative nature, with demonstrated experience eliciting and managing feedback from all levels of an organization
• Ability to thrive…