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Sales Director - Audio Visual, Event Technology

Job in Washington, District of Columbia, 20022, USA
Listing for: Pinnacle Live, LLC
Full Time position
Listed on 2026-02-03
Job specializations:
  • Business
    Business Management
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below

Sales Director $105, +incentives

Company Overview

Pinnacle Live is a premium, in-house AV partner. We elevate live event expectations for people and venues who demand better. With an expert balance of big-picture problem-solving and boots-on-the-ground execution, we deliver bespoke AV solutions for in-person, virtual, and hybrid meetings and live events. The most impressive, impactful meeting and events all have the same common denominator: dedicated, determined people working behind-the-scenes to make it happen.

We’re looking for those people. Pinnacle Live is a Collaborative Crusader. We empower you to tackle tough challengestodeliver unforgettable hospitality and live event experiences.

Job Summary

The Sales Director plays a critical role within the In-Venue Sales Organization as they will be responsible for driving and managing the sales efforts within their assigned hotel. This position will act as the Pinnacle Live sales leader within the hotel, with a focus on building hotel relationships, surpassing sales goals, and facilitating collaboration among the Pinnacle Live and hotel sales teams. The Sales Director is highly influential and is responsible for driving the short- and long-term growth and profitability.

Essential

Functions
  • Enforce the Catalyst Sales Process for all hotel leads as directed by the National Director of Sales.
  • Responsible for having a deep knowledge of Pinnacle Live’s products and offerings while displayinga passion for learning and understanding new technologies.
  • Communicate & collaborate effectively with the Venue Director on day-to-day responsibilities,service and client issues, hotel relationships, and management of the Sales Managers if applicable.
  • Communicate & collaborate effectively with the National Director of Venue Sales on sales funnel management, sales strategies, and CRM management.
  • Represent Pinnacle Live and the hotel during site visits, planning meetings, and pre-convention and debrief meetings when applicable.
  • Hire, manage, and continual development of the Sales Manager staff and ensure they are delivering “Gold Standard” customer experiences throughout the sales process, event execution,and post-event follow-up.
  • Responsible for generating and revising scope of work, quotes, proposals, and contracts based onthe needs of large-scale hotel leads requiring AV products and services.
  • Stay attuned to the Sales Managers’ needs and have an open line of communication for them.
  • Stay attuned to the needs of the Hotel Sales Team, keeping an open line of communication forthem.
  • Coordinate with the Operations department to ensure successful events for our clients.
  • Provide and measure accurate revenue forecasts for the sales team and leadership.
  • Use creativity and collaboration to explore profitability, revenue opportunities, and client retention.
  • Responsible for selling profitable business that aligns with budget expectations, forecasting,reporting to support P&L efforts and should have a working understanding of a how a P&L works.
  • Manage accurate and timely billing of events and clients through the sales team.
  • Perform other duties as assigned.
Supervisory Responsibilities

Directs team of exempt and non-exempt personnel in accordance with company policies and applicable federal and state laws. Responsibilities include interviewing, hiring, and training employees; planning,assigning, coaching, mentoring, directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Education & Experience
  • Bachelor’s degree in business or related fieldor equivalent experience
  • Minimum of five (5) years’ experience in an audio-visual systemssalesleadership role
  • Minimum of five (5) years’ experience in a customer service facing role
  • Minimum of three (3) years’ experience in a sales management role
  • Strong business communication, presentation, and writing skills
  • Proficiency in CRM platforms, ability to generate high-quality insights into sales activity and Progress
  • Exceptional relationship builder, internally and externally
  • Production and Staging experience within a hotel, venue, convention center, or traveling organization is required
  • Scenic and Décor experience…
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