Assistant Director of Graduate Admission

About the Department:

The Donald G. Costello College of Business at George Mason University is one of the largest business schools in Virginia, and is located near Washington, D.C., in Arlington and Fairfax, and at George Mason’s global campus in Incheon, South Korea. The college’s AACSB-accredited business and accounting curricula prepare undergraduate and graduate students from the U.S. and across the globe for career success in business and government.

Its research-based faculty and focus on multidisciplinary academic programs, inclusive entrepreneurship, modular education, experiential learning, and corporate partner engagement are transforming the landscape of business education and workforce development. Learn more at business.gmu.edu.

Reporting to the Director of Graduate Enrollment, the Assistant Director of Graduate Admissions develops and implements data‑driven recruitment strategies that attracts and enrolls high‑caliber students into the Costello College of Business graduate programs—particularly master’s and certificate offerings. This role oversees end‑to‑end admissions operations by developing pipelines with professional organizations, supervising an admissions counselor and the student ambassadors program, cultivating trusting relationships with faculty and stakeholders, and optimizing technology systems to ensure outreach and resources align with meeting enrollment goals.

Designs and implements data‑driven recruitment and yield strategies to meet enrollment goals for assigned master’s and certificate programs:

• Analyzes market and enrollment data to target high‑priority populations;
• Coordinates virtual and in‑person events and appointments that showcase program offerings and drive inquiry volume; and
• Converts admitted applicants into matriculants through personalized communications and targeted touchpoints—emails, calls, admitted‑student webinars, and special events—that reinforce program value, address concerns, and maximize deposit rates.

Oversees the end‑to‑end application review process:

• Triages incoming applications, ensures application completeness and compliance, coordinates faculty evaluations, and makes admission recommendations; and
• Maintains strict timelines and quality standards to deliver timely decisions and a transparent applicant experience for candidates.

• Establishes and grows partnerships with industry associations and corporate clients to recruit working professionals into all Costello graduate programs; and
• Negotiates agreements, co‑hosts tailored information sessions and networking events, and tracks partnership performance to ensure a steady pipeline of qualified, employer‑sponsored applicants.

• Mentors, develops, and evaluates one full‑time Admissions Counselor; and
• Sets clear performance objectives, provides ongoing coaching on best practices for outreach and customer service, conducts regular performance reviews, and facilitates professional development opportunities to enhance team effectiveness.

• Manages the recruitment, training, and deployment of student ambassadors across graduate programs; and
• Defines program goals, assigns ambassador roles for outreach activities and events, monitors engagement metrics, and provides feedback and recognition to ensure ambassadors effectively represent the Costello College of Business and elevates the prospective‑student experience.

• Bachelor’s degree in a related field or the equivalent combination of education and experience;
• Progressive responsibility (generally 3+ years) in business development or a related field, and demonstrated experience and success supervising staff (generally 1+ years);
• Proven track record cultivating and sustaining partnerships and relationships;
• Track record leading cross‑functional, inter‑departmental projects with positive, timebound outcomes;
• Demonstrated ability to identify bottlenecks and drive projects to completion with minimal oversight;
• Ability to mentor and evaluate staff and…