Market Intelligence Analyst

Overview

Chesapeake Homes is seeking a highly analytical and proactive Market Intelligence Analyst to deepen our understanding of competitive activity across the Mid-Atlantic region—from South Carolina through Virginia. This role will be the organization’s go-to expert on market conditions, home builder competition, community positioning, pricing, product trends, and consumer shifts. The ideal candidate thrives on gathering data, spotting patterns, and translating insights into actionable recommendations that directly influence sales, product strategy, and decisions.

• Benchmark product specs, elevations, square footage mix, and lot premiums
• Evaluate option packages and structural upgrade trends across competitors
• Provide recommendations on product design or strategy
• Rate-buydown trends
• Inventory clearance tactics
• Partner with Sales leadership
  • Support for Land & New Community Launches
• Conduct competitive feasibility studies for land acquisition
• Provide go/no-go insights on new submarkets
• Build launch playbooks including:
  • Monitor leading indicators like Starts
• Deliver quarterly market outlooks with risk + opportunity calls
• Analyze competitor lead-gen tactics
• Report on SEO/SEM positioning gaps and shifting buyer behaviors
• Maintain a central intelligence repository—living, searchable database
• Present findings in:
  • monthly division strategy meetings
  • quarterly leadership business reviews
• Land → future submarket opportunities
• Product → plan alignment with buyer + market trends
• Other duties as assigned

• Bachelor’s degree in Marketing, Economics, Business, Real Estate, or related field
• 2–5 years of experience in homebuilding, real estate development, new home sales analytics, market research, economic/industry analysis or similar
• Strong data interpretation and visualization skills (Excel, Power
  
  BI/Tableau preferred)
• Experience with industry tools a plus (Zonda, Metrostudy, MLS, CoStar, ESRI, etc.)
• Ability to synthesize large amounts of information into concise, actionable insights
• Excellent communication skills, both written and verbal
• Comfortable with periodic travel across SC–VA region

Monday-Friday, standard daytime hours; 8:30 am - 5 pm

• 401k with contribution

• Office-based environment with a business casual dress code. Standard office equipment, such as computers, phones, photocopiers, and filing cabinets, are used in this role.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Ability to sit and stand for extended periods
• Manual dexterity to operate a computer and other office equipment
• Ability to lift and carry up to 15 pounds
• Vision and hearing acuity to perform job duties effectively

To apply, please submit your resume and cover letter highlighting your relevant experience and qualifications. If you have any questions, please contact us at  We look forward to reviewing your application and potentially welcoming you to our team.

Chesapeake Homes is an Equal Opportunity Employer. We do not discriminate based on race, traits historically associated with race, hair texture and protective hairstyles, color, national origin, ancestry, creed, religion, physical and mental disability, genetic information, marital status, sex gender, gender identity, or expression, pregnancy, sexual orientation age, military or veteran status, or any other basis protected by applicable law.