Global PR Coordinator

Workplace Arrangement

This role is classified as hybrid under our SSC Workplace Policy (see SSC Workplace Program youlu page for an overview).

In-person collaboration and connection is important to our culture. Work is performed onsite, minimum 4 days per week.

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we’re in.

As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

The Global PR team are the storytellers and relationship managers. We lead how lululemon shows up in the media, by creating authentic relationships with journalists and influencers who count on us for product education and to be engaged with the inspiring stories and moments that shape our global brand.

Reporting to the Global PR Senior Manager, the Global Public Relations Coordinator is responsible for supporting and executing lululemon’s core public relations activities including media monitoring, consumer media relations, media events, product sampling program and media list development. The Global PR Coordinator has strong written and oral communication skills, excellent organization and time management skills, strong knowledge of media, a passion for storytelling and is a team player.

• Lead media monitoring activities, including managing daily media inbox and monitoring tools to support weekly reporting.
• Oversee the development and maintenance of Global PR team resources, including media database, media materials and subscriptions.
• Coordinate all PR image resources for product, brand and community initiatives and media requests.
• Coordinate product sample requests for all Global PR media opportunities.
• Participate in developing media materials (seeding kits, media lists, pitches, key messaging + Q&A support)
• In market support at Global PR media preview events & activations.
• Support cross‑functional relationships with key internal partners, including Brand operations, Brand Creative, Merchandising, Global Sports Marketing/Partnerships, and more, for consumer PR initiatives and materials development.
• Coordinate vendor invoicing and manage budget tools for Global PR team.

• Degree or diploma in PR, communications or journalism
• Minimum 2‑3 years’ experience in a communications/public relations setting
• Excellent knowledge of North America media outlets
• Good understanding of media monitoring and measurement tools
• Strong written and oral communication skills – including experience writing for press
• Strong knowledge of Microsoft Office including PowerPoint, Excel, Word and Sharepoint
• Thrive in a fast‑paced, entrepreneurial, active environment
• Strong ability to handle multiple projects simultaneously
• Enthusiastic team player
• Proven work ethic with utmost integrity
• Impeccable organizational skills and attention to detail
• Desire to excel and succeed
• Passion for story‑telling
• Actively contribute to lululemon’s culture and stand for our core brand values
• Self‑motivated, with a desire for constant self improvement (goal‑oriented)
• Entrepreneurial spirit and an egoless nature
• Passionate, empathetic, inclusive and approachable
• Work in a fast‑paced and lively environment
• Meet tight deadlines
• Give and receive feedback
• Be flexible and adapt to change
• Be proactive and strategic

• Acknowledge the presence of choice in every moment and take personal responsibility for your life.
• Possess an entrepreneurial spirit and continuously innovate to achieve great results.
• Communicate with honesty and kindness and create the space for others to do the same.
• Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Foster…