Lead, Digital Communications

About NNPBC

Nurses and Nurse Practitioners of British Columbia (NNPBC) is the professional association representing all four nursing designations in BC:
Registered Nurses (RNs), Licensed Practical Nurses (LPNs), Registered Psychiatric Nurses (RPNs) and Nurse Practitioners (NPs). We support nurses across the province by promoting excellence in nursing practice and advancing the role of nursing in health care, policy and system transformation.

Reporting to the Director, Communications and Engagement, the Digital Communications Lead strengthens how NNPBC connects with and supports its members through digital channels, including the website, email and social media. This is a hands‑on role that combines technical, editorial and creative skills to deliver compelling, accessible content across core platforms. Working closely with colleagues across the organization, the Digital Communications Lead helps identify opportunities to better engage members and build strong, sustainable digital foundations for NNPBC’s work.

This is an exciting time to join NNPBC’s Communications and Engagement team as we prepare to launch a new website, advance a redesigned membership experience, and roll out a refreshed brand this Spring.

Reports to:

Director, Communications & Engagement

Location:

Remote, anywhere in British Columbia, with occasional in‑person and travel requirements
Type:
Full‑time, Permanent
Salary Range: $67,000‑$72,000 annually, with extended health and dental benefits, enrolment in the Municipal Pension Plan, and a professional development fund.
Applications open: please apply by Friday February 6 at 2:00pm PST
Desired

Start Date:

late March 2026

• Digital Channel Management:
  Website content management: maintained editorial oversight of the website, publishing and updating content in NNPBC’s CMS and working with staff across the organization to keep information current and relevant.
• Email marketing:
  Plan, build and deliver email communications using an email marketing platform, including basic segmentation, list maintenance and performance reporting.
• Social media:
  Manage social media channels, including planning and scheduling posts, developing marketing campaigns and engaging with audiences.
• Content development:
  Create engaging multi‑format content (i.e. blog posts, graphics, videos, etc.) that help profile organizational stories and priorities for all digital channels.
• Analytics:
  Monitor and report on digital performance using analytics tools, translating insights into practical recommendations to improve reach and engagement.
• Issue monitoring:
  Track digital communications across relevant organizations and sectors to identify emerging issues and content to amplify.

• Brand and style standards:
  Apply and help maintain NNPBC’s brand and style guides across digital content, and support staff in using them consistently.
• Accessible and inclusive content:
  Use and promote plain and inclusive language and accessible communication practices.

• Member and event communications:
  Partner with the Manager, Membership and Engagement to plan and deliver clear, timely communications that support member engagement and participation in events.
• Virtual events:
  Support the planning and delivery of Zoom‑based events, including promotion, live delivery and follow‑up communications.
• Learning and career content:
  Help develop, publish and maintain web‑optimised professional development and career resources, including NNPBC’s job board.

• Communications intake and tracking:
  Maintain and improve systems for receiving, prioritising and tracking communications requests.
• Project coordination:
  Support timelines, work plans, budgets and vendor coordination for communications projects.
• Team support:
  Provide flexible support across communications initiatives during busy periods or special projects.

• Demonstrated experience in communications, digital marketing, or a related field.
• Hands‑on experience working with digital platforms, including:
• A content management system (CMS), ideally Word Press, to publish and…