Marketing Specialist, Copywriter

Overview

When applying, please include three copy samples from your writing portfolio with your resume.

Our Story &

Purpose:

We’re Vancity, a member-owned credit union built on the principles of inclusion and social justice. Since 1946, our relentless commitment to these values has helped us challenge the status quo and break down barriers. We’ve made bold commitments to become net-zero by 2040 across all mortgages and loans, and we’re actively pursuing strategies in Indigenous banking and financial resilience for our members.

As the largest private sector Living Wage Employer in Canada, we’re proud to be consistently recognized as one of the country’s Top Employers. If you’re ready to join our team of 2,300 diverse individuals, access competitive rewards and benefits, and be part of a greater movement - apply today!

Your Role in Supporting Our Members:

As a Marketing Specialist, Copywriter on the Brand Marketing team, you’ll be responsible for writing materials that encapsulate Vancity’s bold, contemporary, and uncomplicated brand. Your writing will captivate Vancity members and prospects alike, driving growth and keeping our members informed. You’ll work closely with our team of designers to brainstorm ideas, develop campaign concepts, and make our message clear: together, with our members, we’re a financial force for change.

You’ll work alongside an innovative and creative team that shares your values and mission to change our world for the better.

This is a Full-time, Temporary contract role based at the Vancity head office and will report directly to the Manager, Creative Services Marketing
. While this position provides a hybrid work arrangement, you will be expected to be on-site for events and business demands.

How You'll Make an Impact:

• Acting as a “brand steward” to ensure that brand tone and storytelling consistency are maintained across all platforms
• Interpreting creative direction and adapting content from creative briefs into persuasive copy concepts. Proposing copy concepts and presenting underlying strategic thinking to business leaders for buy-in and approval
• Providing clear and engaging content for all platforms, whether it’s a full-scale campaign (complete with an email journey, branch signage, web assets, and more) or a one-off social media post
• Developing deep knowledge of Vancity’s products, services, and member needs
• Working with the content strategist and designers to enrich copy with compelling visual aids
• Working with contractors that contribute to content deliverables ensuring brand voice is on target

What You’ll Bring to the Team:

• University degree in marketing, advertising, journalism, communications, or other relevant degree from a recognized post-secondary institution
• Copywriting certificate or SEO copywriting certificate
• 5+ years of experience copywriting, including for web and social media channels
• Excellent oral and written communication skills
• Exceptional skill and understanding of the nuances of digital ad performance writing
• Interest in financial topics and the ability to break down complex products, services, or concepts into accessible, simple language
• Strong relationship-building skills and the ability to work collaboratively
• Exceptional attention to detail
• Strong research skills
• Excellent time management skills to manage multiple projects and deadlines concurrently

Extra Skills That Set You Apart:

• Experience writing long-form copy
• Website content development experience
• Understanding of financial products or working within a financial environment
• A strong handle and genuine interest of digital content
• Experience using Content Management Systems

You’ll Thrive Here If You Are:

• Collaborative – You’re comfortable working closely with designers, strategists, and cross‑functional partners to develop strong, aligned content.
• Resourceful – You proactively research relevant industry topics, trends, and insights to inform and strengthen content development.
• Organized & self‑directed – You’re able to manage multiple projects at once with minimal supervision, delivering high‑quality work on time.
• Adaptable under pressure – You can work effectively on tight timelines without compromising accuracy,…