Marketing Communications Manager

We are a not-for-profit organisation committed to increasing the diversity and numbers of young people entering engineering and technology to meet the future workforce needs, as well as promoting roles that help us work towards net zero and drive environmental sustainability.

Are you an experienced marcomms professional with a passion for building relationships and increasing audience engagement? We're looking for the right person to join us to drive our schools-facing campaigns, working across the marketing communications mix.

Working with a range of stakeholders, you'll manage the development, planning and execution of a range of strategic campaigns and communication. You'll create compelling content that promotes our activities across multiple channels, tracking and reporting on performance and engagement.

About EngineeringUK

Our purpose is to drive change so more young people choose engineering and technology careers.

Our vision is that the UK has the workforce needed for engineering and technology to thrive, to improve sustainability and to achieve net zero.

Our mission is to enable more young people from all backgrounds to be informed, inspired and progress into engineering and technology.

In the UK, we don't have enough engineers and demand is going up. So, we need more young people to realise there could be a future for them in engineering and technology. To really thrive, we need a stronger, more diverse and representative workforce and for that we have to do things differently to make engineering more appealing.

We are a not-for-profit working with hundreds of organisations across business, education, professional institutions and the third sector so we can all grow the future talent pool together. We drive that collective effort through research and evidence, leadership, activities for schools and advocacy, with a focus on long-term sustainability.

We guided by a series of values that we apply to all our activity:

• We are inclusive and care about diversity. We understand that we have different needs and create opportunities for everyone's voice to be heard
• We are collaborative. We listen, share and work in partnership to achieve our vision
• We are curious and keen to learn. We challenge ourselves and others to innovate and experiment
• We are insightful. We evaluate what we do and draw on research to make decisions and to improve our collective understanding
• We are driven by a strong sense of purpose. We are determined to make an impact and achieve our goals

About the role

The Marketing Communications Manager is responsible for the strategic delivery of strong marcomms campaigns and content creation that help meet programme targets, raise the profile of our work and drive increased targeted engagement with our programmes and services.

Your main focus will be on programmes to engage our schools audiences, including teachers, careers leaders and young people. You will also drive engagement with organisations that run STEM outreach activities to help make all schools outreach more impactful.

In your role you will manage recruitment campaigns and marcomms for EUK Education (our schools-facing brand) and associated programmes such as Big Bang. You will also manage social channels, web editing and some design elements, as well as supporting on wider marketing communications to our corporate audiences.

The role is London based at our office at 10 Lower Thames Street, London EC3R 6EN
and will involve frequent / may involve some travel in the UK (amend as required). We believe that hybrid working has many benefits and are pleased to offer flexible working with a minimum of 2 days (or 40%) a week in the office and the option for a flexible start and end to the working day in our vibrant central London office overlooking the Thames.

Further details on our flexible working practices can be discussed at interview or you can reach out to a member of our HR team.

Further details of the role can be found in the job description and person specification.

Person specification

Essential skills / competencies

• Proven experience of developing, planning and executing effective marcomms campaigns, including monitoring, analytics and reporting against targets
• Experience of schools/teacher-focused marketing communications
• Strong understanding and experience of digital communication methods, including CMS, social, e-marketing platforms, Google Analytics, SEO
• Experience of creating digital marketing content and managing design and production processes
• Ability to think creatively and innovatively whilst working under pressure
• Strong attention to detail, ensuring high quality outputs are delivery on deadline and to budget
• Excellent relationship management skills and experience of successfully managing external agencies
• Ability to work independently and flexibly in a rapidly changing environment
• Excellent communication skills, both written and oral
• Commitment to our mission and values, you will be able to engage with our values and work in a way that supports…