Visual Merchandiser - Tysons Corner

About the Role

A Visual Merchandiser contributes to an inspiring, elevated, and consistent customer experience by implementing visual standards and commercial excellence. Responsibilities include visual, commercial and styling curation, trend analysis, coaching the store team and ensuring the store meets visual and commercial guidelines.

• Contribute to the total OMNI customer experience by ensuring visual and commercial curation according to guidelines.
• Represent the H&M Brand positively during customer interactions.
• Organize and plan workload according to the store activation plan and adapt based on business needs in collaboration with store management and area visual manager.
• Launch and maintain the latest global campaigns and sale activities on time.
• Ensure good garment care, stock levels, and provide input on allocation.
• Perform sales report (KPIs) follow‑up, identify and prioritise visual & commercial opportunities.
• Create actions to increase customer satisfaction and reach sales targets, store goals, budget.
• Follow all procedures, best practices for OMNI services, operational routines, legal requirements and communication.
• Keep up to date with fashion trends, practices and competitors.
• Plan time for fashion & trend awareness to understand trend theory and mood boards.
• Share, inspire and educate store teams on seasonal changes, visual & commercial info.
• Coach and develop the store team’s visual and commercial skills.
• Develop and coach talents and provide onboarding training to new colleagues.
• Organise and carry out visual & commercial upskilling for yourself and your colleagues.
• Complete Visual Competencies & Commercial 4 All trainings based on regional and sales market learning.
• Support sales market and area teams with expansion (store projects) needs.
• Execute visual & commercial curation & styling based on the commercial calendar and fashion trends.
• Carry out sample picking best practices in stockroom.
• Secure window & styling execution according to guidelines.
• Provide good customer flow by maintaining commercial layout and fixtures.
• Maintain accurate price signs following global strategy and sales market requirements.
• Ensure lighting is working correctly.
• Maintain display forms and interior material with sustainability in mind.
• Ensure store navigation is kept up to date with the latest guidelines.
• Ensure sufficient stock of sale and activity POS material according to local routines.
• Keep sales floor and back of house clean, organised and safe.

• Curious and creative with solution‑focused, flexible mindset.
• Effective communication skills and cross‑functional collaboration.
• Experience in visual, commercial and operational best practices.
• Understanding of the selling equation and weekly sales reports.
• Fashion interests and leadership skills capable of applying visual and commercial experience in a dynamic environment.

We value diverse backgrounds and provide an inclusive environment guided by our 7 core values. Employees receive comprehensive benefits including health insurance, wellness programs, a company‑match retirement plan, paid leave and community days.

Base salary: $19.78–$23.58 per hour (expected). Pay status:
Non‑Exempt, Hourly. EEOC Code: SLS.

• Staff discount on all H&M Group brands.
• H&M Incentive Program (HIP).
• Medical, pharmacy, vision and dental coverage.
• Employee assistance programme.
• Vacation, wellness, holiday and parental pay.
• 401K and commuter benefits.
• Voluntary benefits.

H&M Group is committed to inclusive, diverse and equitable workplaces. We encourage applicants to focus on qualifications without cover letters to avoid bias.

H&M is a fashion brand offering the latest styles and inspiration, known for quality and sustainability.