Sales Account Executive

Lamar ADV OF TUSCALOOSA
Lamar Outdoor of Tuscaloosa
3850 GREENSBORO AVE
TUSCALOOSA, AL 35405, USA

Are you in search of a workplace that thrives on community connections through advertising? Our Lamar office in Tuscaloosa, Alabama is hiring a Sales Account Executive (salary + commission) to help bring innovative outdoor advertising campaigns to life for brands in Tuscaloosa, AL, and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small.

Rated #1 Sales team for 2025 on Comparably
, our Sales Account Executives are the connection between Lamar and the communities we serve. Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities.

Lamar is a certified Great Place to Work
, with 86% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” by U.S. News & World Report.

• A Monday-Friday 8a - 5p schedule with paid holidays, with a combination of time spent in-office and selling in the field
• First-year earning potential of $50,000 - $75,000
  , including commissions, dependent on experience and selling ability
• No commission cap, so earning potential is unlimited as you grow your book of business
• Monthly auto and cell phone allowances for work-related expenses

• Meet and exceed sales targets and monitor personal sales data and reports
• Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame
• Exhibit working knowledge of local and national competition
• Cluster accounts to work them efficiently
• Identify potential growth areas and open new accounts
• Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research
• Develop presentation skills by utilizing computer tools, and present to clients on a regular basis
• Develop new product knowledge and selling skills
• Actively participate in sales meetings, regional meetings, seminars, and trade shows
• Perform administrative duties, such as:
  • Maintaining daily, weekly, and monthly sales plans a month in advance
  • Follow up on all client production orders and problem-solve any issues that may arise
  • Maintaining organized and up-to-date records of clients and sales activity

• Current and Valid Driver’s License required
• College Degree preferred
• Previous Outdoor Advertising sales experience preferred
• Proficiency in Microsoft Office Suite
• CRM experience preferred

Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test. Not completing this assessment could result in disqualification from consideration for this position.

Disability accommodations: Candidates with a disability in need of an accommodation to fulfill our application requirements should email

• The work environment is a combination of an office environment and field sales.
• The physical demands include light lifting, reading with attention to detail, and being seated for parts of the day
  • standing, talking, turning, and walking.
• Nights spent away from home traveling are less than 10%.

Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. We provide ad space through:

• Hand-painted murals
• Transportation and airports
• The largest network of digital billboards in the United States

We live by the Golden Rule, operate with honesty and integrity, and promote a culture that connects locally and nationally.

Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.

Visa notice: Lamar Advertising does not sponsor or take over…