Product Specialist
Listed on 2026-01-28
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IT/Tech
Data Analyst, Digital Marketing, Business Continuity, IT Business Analyst -
Business
Data Analyst, Business Continuity
Overview
A leading company in international events. We connect people and markets through audience solutions, specialized digital content, hybrid events, and market intelligence, building a journey of relationships and business between companies and markets 365 days a year.
In addition, Informa Markets:
- Is listed on the London Stock Exchange.
- Is a member of the FTSE 100 (Financial Times Stock Exchange Index), the main asset indicator in the UK.
- Is part of the Informa Group, a holding company with 06 business divisions (Informa Markets, Informa Tech Target, Informa Festivals, Informa Connect, Taylor & Francis and Global Support). All divisions have the purpose of connecting people and markets through alignment and learning.
Informa Markets Latam operates throughout Latin America through offices in São Paulo and Mexico City, organizing and delivering more than 30 hybrid events, 70 digital events, 15 content channels, and news portals, generating connections and business opportunities in over 20 market sectors.
Product Specialist OverviewThe mission of the Product Specialist is to discover, develop and scale a Marketing & Sales data Product for the buyer and seller community, related to the leading events of Informa Markets Latam. You must be able to manage different situations and stakeholders keeping an assertive communication to translate business needs into products.
We are looking for someone who is open‑minded and non‑conformist with the status quo, with a high entrepreneurial mindset, that appreciates work in dynamic and collaborative workplaces. We need someone that is focused on understanding the business and users' issues to create a desirable future and achieve positive impact. You will be challenging and disrupting the business, always looking for the next big thing.
You must be a technology and business enthusiast to discover and develop a product roadmap aligned with Informa Markets strategy. Making partnerships and driven products next step will be part of your day‑by‑day routine.
Main Responsibilities- Collaborate with managers in planning initiative roadmaps and optimizing resource needs.
- Acting in the implementation and rollout of the product, following all activities to stabilize the product.
Manage key activities and documents related to the product and act to connect the dots between different areas and stakeholders.
Lead Go‑To‑Market Strategy definition aiming conversion, ROI perception and customer satisfaction.
Identify opportunities for product improvement and propose solutions that are aligned with the company's strategy and the best user experience.
Lead problem resolution and continuous improvement of the solution, identifying key stakeholders, and motivating working groups to improve specific topics.
Manage stakeholders and areas involved with the project through assertive communication.
Periodically review existing flows and processes to identify opportunities for improvements and optimization in current products and processes, as well as new opportunities that create real value for our clients and business.
Conduct market research, user interviews, and testing to deeply understand the needs of customers and local partners.
Analyse data to understand the impact of delivered products and draw insights for the future of the product.
Structure analyses, organize findings, and translate requirements into clear and well‑structured specifications.
Write business requirements and detailed, well‑structured documentation, including visual artifacts such as flows and charts.
Create reports, dashboards, and visualizations to communicate product and business performance and initiatives.
Requirements and QualificationsFluent English proficiency (participation in global team meetings)
5+ years of professional experience in product management, continuous discovery, doing research, design thinking, service design, UX/UI.
Think critically, think big but act small, propose improvements and deliver continuously business insights.
A high degree of accuracy, proactivity, and attention to detail.
Good analytics skills and aptitude for data processes.
Self‑organized to prioritize work.
Str…
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