Marketing Technology Specialist
Listed on 2026-03-05
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IT/Tech
Digital Marketing, Data Analyst, CRM System -
Marketing / Advertising / PR
Digital Marketing, CRM System
Core Values
PROVIDE our customers with the best combination of service, rates, and fees.
PROMOTE sustainable careers for our employees so that they can be enriched personally and professionally.
GIVE BACK to our community. These are the core values of NOVA® Home Loans in which we act on employee feedback and implement changes that will make NOVA® Home Loans a better place to work and promote a higher level of service to our clients.
The Marketing Technology Specialist supports the management of customer data, customer support tools, marketing systems, business processes, and applications related to NOVA’s website, CRM, and other marketing technologies. The position also plays a key role in cross‑functional collaboration with stakeholders across the Marketing and Business Development departments, as well as other key business partners throughout NOVA. This is a fully on‑site position, based at our Corporate office in Tucson, AZ.
Qualifications- High school diploma or GED required.
- Associate degree in Information Technology or a related field preferred.
- Minimum 1–2 years of experience working with CRM, CMS, and/or other marketing technology platforms required.
- At least 2 years of experience in marketing and/or a technical role, or an equivalent combination of education and experience, required.
- 1–3 years of experience in the mortgage industry preferred.
- Supports the implementation of new programs, technology platforms, procedures, and regulations.
- Assists with training during the rollout of new systems and processes and helps update training methodologies to ensure continued relevance and effectiveness.
- Maintains user accounts across various marketing technology platforms.
- Provides strategic, tactical, and operational support to managers, stakeholders, and customers related to marketing technologies deployed across multiple platforms.
- Offers project guidance, campaign support, consultation, and reporting by leveraging up‑to‑date knowledge of marketing technology tools.
- Communicate with vendors regarding product enhancements, issue resolution, and other updates as directed by leadership.
- Supports CRM‑related tasks, including but not limited to user management, email creation, and campaign deployment.
- Conducts accuracy testing, audits user data, and verifies system functionality across marketing platforms.
- Contributes to the implementation of marketing technology projects.
- Assists in the review of compliance requirements and internal policies as they pertain to marketing technology.
- Collaborates with the manager to report improper system use to the Marketing Management Team.
- Serves as the point of contact for change requests, system updates, and platform enhancements.
- Acts as a liaison between NOVA and contracted marketing technology vendors to troubleshoot issues and identify solutions.
- Collaborate with the leadership to create and maintain training manuals.
- Performs other duties as assigned.
- Strong skills in project management, data management, training, and end‑user support.
- Proficient computer skills combined with experience in marketing technology software and strong customer service orientation, including reliable follow‑up and follow‑through.
- Demonstrated proficiency with Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook.
- Ability to manage multiple tasks and prioritize a high volume of requests effectively.
- Solid understanding of general office procedures with a strong attention to detail in all responsibilities.
- Excellent verbal and written communication skills in English, with a high level of grammar and spelling accuracy.
- Strong interpersonal skills and professional demeanor.
- Ability to work effectively both independently and as part of a team.
- Proven ability to meet strict deadlines and perform well under pressure in a fast‑paced, constantly evolving environment.
- Experience with Agile project management methodology preferred.
NOVA benefits to full‑time employees include Employee Discount, Paid Time Off, Health/Dental/Vision/Life/Disability Insurance, 401(k) with an employer match, Health Savings Account with employer…
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