Digital Marketing Manager

I’m working with a beautiful hotel & spa that’s looking for a Digital Marketing Manager to take ownership of their online presence and drive brand growth across all digital channels.

This is a brilliant opportunity for someone who understands hospitality storytelling, loves data as much as creativity, and knows how to turn digital strategy into bookings.

The role:

You’ll lead the hotel’s digital marketing activity, ensuring the brand is consistent, compelling, and commercially effective.

Key responsibilities include:

• Managing and evolving the digital marketing strategy

• Social media management and content planning

• Paid digital campaigns (PPC, paid social, display)

• Website optimisation and SEO

• Email marketing and CRM

• Tracking performance, reporting, and ROI

• Working closely with revenue, sales, and on-property teams

About you:

• Proven digital marketing experience (hospitality experience is a big plus)

• Strong understanding of social, paid media, and performance marketing

• Creative thinker with a commercial mindset

• Confident managing agencies or suppliers

• Passion for hotels, wellness, and guest experience

Why apply?

• Join a premium hotel & spa brand

• High level of autonomy and visibility

• Chance to truly shape the digital journey

• Supportive leadership team with ambitious growth plans