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Market Research Manager, Market Strategy & Understanding

Job in Troy, Oakland County, Michigan, 48083, USA
Listing for: Ipsos in US
Full Time position
Listed on 2026-01-12
Job specializations:
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 75000 - 80000 USD Yearly USD 75000.00 80000.00 YEAR
Job Description & How to Apply Below

Job Description

As a Market Research Manager (internally known as Account Manager), you will manage research projects for leading companies. You will work collaboratively amongst the team to assist in uncovering and communicating key insights, context and actionable strategies on all the research projects you work on.

Responsibilities
  • Focuses on executional excellence, while growing both internal and client partnership skills
  • Understands the project lifecycle for custom research and manages projects start-to-finish with exceptional proficiency, with some supervision
  • Comfortable interacting with clients on execution-focused tasks and contributing to presentations for basic results
  • Provides pricing support and material development for proposals as requested
  • Participates in thinking through methodological considerations and recommendations as part of a larger account team
  • Oversees and coordinates with junior team members providing project level support, delegating work, providing instructions and quality control
  • Involved in analytic plans, and aspects of report writing to find the story in the data
  • Custom survey development
  • Link checking
  • Fieldwork monitoring
  • Data processing and analysis planning
  • Report visualization and story-telling guidance
  • Report population and development
  • Overseeing role of Analyst on these tasks, where both may play a role
  • Tasks performed under supervision of manager/senior team members
Qualifications
  • At least 2 + years of market research experience Advanced proficiency with MS Office Suite; specifically, MS Excel and MS Power Point
  • Completed Bachelor’s Degree, Master’s level education an asset
  • Outstanding attention to detail, accuracy and thoroughness in completing all tasks
  • Ability to positively interact with internal support teams
  • Superior organizational skills, unflagging attention to detail & demonstrated commitment to the accuracy and completeness of information
  • Data savvy with a basic knowledge of SPSS and/or other quantitative reporting tools a plus
  • Ability to manage multiple projects simultaneously while maintaining a strong client service orientation
  • Ability to manage complex, multi-faceted project budgets to create, manage, and commit to a project plan, schedule and budget
  • Highly motivated, self-directed & possess a driven personality capable of working within tight deadlines
  • Thrives within a team environment
  • Excellent written & verbal communication skills with well developed interpersonal and presentation skills

If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to!

In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $75,000 to $80,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.

What’s In It For You

At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.

Benefits

To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit:
Why Work at Ipsos | US

Commitment to Diversity

Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do.

We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and…

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