Account Sales; Street Representative

Toronto, ON, CA

Russell Hendrix is looking for an experienced Inside Account Sales (Street) Representative to join our Inside Sales team in Toronto. In this role, you’ll be a key driver of new business growth, responsible for engaging inactive and prospective customers through proactive outreach. You’ll leverage existing sales funnels while building your own pipeline, consistently meeting ambitious KPIs and revenue targets. This position is ideal for a results-oriented individual who thrives in a fast-paced, performance-driven environment and enjoys building strong customer relationships while representing RH’s capabilities and culture.

At Russell Hendrix Food service Equipment, we empower customers to succeed by providing high-quality food service solutions across Canada. For over 80 years, we’ve been a trusted partner to restaurants, hotels, and institutions across Canada. We serve our clients with industry-leading design, product solutions, distribution, and execution.

We’re a team of dedicated professionals who take pride in our work and value respect, integrity, and accountability. Our culture is one of customer focus, where we win as one team, invest in success, and care. We’re committed to providing our employees with the support and resources they need to reach their full potential.

As a member of our team, you’ll have the opportunity to work with some of the best and brightest people in the industry, and to make a real impact on the success of our customers. We offer competitive compensation packages, comprehensive benefits, ongoing training and development opportunities, as well as opportunities for growth and advancement within the company.

• Flexible Health & Dental Benefits – Choose from a tiered benefits package that lets you select the level of coverage that best suits you and your family’s needs.
• Life Insurance – Peace of mind with coverage.
• Employee & Family Assistance Program (EFAP) – 24/7 access to short-term counselling, as well as life, health, and career coaching, plus financial and legal consultations.
• $400 Annual Wellness Benefit – Invest in your well-being with support for fitness, mental health, and personal development.
• Paid Volunteer Day – Give back to your community with one paid day off each year to volunteer.
• Excellent Employee Discount – Enjoy great savings on our products.
• Dynamic & Inclusive Work Environment – Be part of a team that values respect, integrity, and accountability.
• Opportunities for Growth – We support your professional development and career advancement through training, mentorship, and internal mobility.

• Identify and engage potential customers who are inactive or have never purchased from RH through proactive phone and email outreach.
• Build strong relationships and convert prospects into active customers signed up on
• Actively pursue sales opportunities by contacting new leads and following up on prospects generated through lead generation forms.
• Consistently meet or exceed daily, monthly, and quarterly KPIs, including outbound call volume, email engagement, and revenue targets.
• Monitor customer e-commerce orders and abandoned carts, encouraging completion of purchases and upselling where appropriate.
• Maintain a robust and organized sales pipeline using CRM tools to track progress and ensure timely follow-up.
• Communicate RH’s unique value proposition, industry expertise, and customer‑centric culture during all interactions.

This role is based in our Toronto office, with occasional travel for training or customer visits.

• Minimum 3+ years in outbound sales or account management, preferably in restaurant equipment, consumer packaged goods, distribution sales, or manufacturing.
• Proven ability to meet or exceed ambitious sales targets and KPIs.
• Exceptional verbal and written communication skills for persuasive outreach and relationship building.
• Highly self‑motivated with strong organizational skills and ability to create new opportunities.
• Proficient in Microsoft tools and comfortable learning new online platforms (Zoho CRM and Desk, Shopify, Reviews, etc.).
• High school diploma required;
  College degree in Business, Marketing, or related field preferred.

Russell Hendrix is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind:
Russell Hendrix is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.