Field Sales Representative

For over 60 years,
TFI has been a leading Canadian provider of specialty food service equipment and service solutions. We support major food service operators and independent businesses across the country, known for building long‑term customer relationships and delivering reliable, high‑quality service. Our work has contributed to the rollout of many well‑known menu items nationwide, and we continue to help partners introduce new, profitable programs. With an average employee tenure of nearly 10 years, our team brings deep expertise, strong technical capability, and a consistent commitment to exceptional customer support.

You’re the kind of person who is highly competitive. The territory is rich with opportunity calling on small restaurant businesses who need your products. You can offer your potential customers the best equipment in the business to help you in closing sales. Your territory is a $1,000,000 patch calling on restaurants that have up to 3 locations. Success in this position requires that you have extremely high activity, getting in front of your customers and booking meetings every day you're in the field.

You have no fear calling on a high volume of customers and understand that to over‑achieve your quota, that you have to be making calls every single day. Your success will be based on a great work ethic while being approachable and well received by those internal and external customers you work with. If you're a "grinder", love to work hard and want to make over $100,000 / yr, this is the perfect opportunity for you.

• Develop new relationships with customers all the time, cold calling!
• Achieve and exceed sales targets through high call activity
• Utilize sales pipelines to track and forecast potential sales opportunities.
• Monitor and report on sales performance metrics regularly.
• Negotiate contracts and close sales effectively.

• Have worked or participated in highly competitive environments and have a track record of winning.
• You understand that to win and compete, you have to "Show Up" every day and hit the road early.
• Sales is a numbers game, you have to have a full pipeline all the time to achieve your targets.

• Strong leadership to assist in growing your skills
• Long term potential for upward mobility within the company.

Complete the Workwolf application, including the screener questions, Packfinder assessment, resume, and intro video. We encourage you to apply — we’d love to learn more about you!