Brand Ambassador Twisted Tea, Truly & Sun Cruiser; GTA East

Company Overview

Moosehead Breweries Limited is Canada’s last major brewer still owned by Canadians. Headquartered in Saint John, New Brunswick, the company has been operated by the Oland family since its establishment in 1867. With more than 150 years of history, we believe that obstacles are opportunities to show the world what you’re capable of and exist to reawaken and reward the courage to go after what’s difficult.

We are currently seeking a Brand Ambassador to support sampling and activations across Twisted Tea, Truly Hard Seltzer, and Sun Cruiser. You will report directly to the District Sales Manager and be based in Toronto, Ontario covering the GTA East region. This full‑time position will be paid at $25 per hour for a contract role from May – September 2026.

• Represent our brands with enthusiasm and professionalism at promotional events, tastings, and other marketing activations.
• Educate consumers about our products, including product details, unique features, and flavor profiles.
• Create memorable experiences for customers through engaging interactions and product demonstrations.
• Build and maintain relationships with key stakeholders, including retailers, event organizers, and industry influencers.
• Collect feedback and insights from customers to inform future marketing strategies and product development efforts.
• Collaborate with the Marketing team and the Ontario Sales team to ensure promotional materials and resources are effectively utilized.
• Assist in the execution of events (e.g., Country Thunder, Rockin’ Thunder, BVJ, YQM, etc.).
• Work cross‑functionally with the Ontario sales team to execute retail on‑premise and NGCOA samplings.
• Support the regional sales team by merchandising retail outlets to maximize brand visibility while ensuring compliance with program guidelines.

• Previous experience in the beverage alcohol industry is an asset.
• Flexibility to work evenings and weekends as required to accommodate promotional events and activations; travel will be required.
• Must be at least 19 years of age and able to responsibly handle and serve alcohol in Ontario (Smart Serve).
• Valid graduated driver’s licence.

• Strong time‑management and organization skills.
• Ability to multitask and collaborate with various departments, both internal and external.
• Exceptional communication and interpersonal skills with a natural ability to connect with diverse audiences.
• Enthusiasm for the liquor industry and a passion for sharing knowledge about RTDs.
• Ability to work independently and proactively with a strong sense of initiative and problem‑solving skills.

Moosehead Breweries is Canada’s last major brewery still owned by Canadians. Headquartered in Saint John, New Brunswick, the company has been led by the Oland family since 1867. What makes Moosehead unique is that when challenges arise, we face them head‑on. We are a team of doers that believe obstacles are opportunities to show the world what you’re capable of, and we exist to reawaken and reward the courage to go after what’s difficult.

Respect. We treat all employees with respect at Moosehead because respect is one of our core values.

• Ability to shape the future of a resilient Canadian family‑owned company.
• Passionate and collaborative co‑workers.
• Branded vehicle and fuel coverage.
• Monthly product allowance.

Qualified applicants are invited to submit their cover letter and resume by the end of day on Dec 31st 2025
.

As a national family‑owned business we are striving to build an equitable, diverse, and inclusive team that best represents the wholesome values of Canada. If you require an accommodation through the recruitment process, please advise within your résumé or cover letter.

Moosehead Breweries greatly appreciates the interest of all applicants; however, only selected candidates will be contacted.

• Sales Experience
• Marketing
• Customer Service
• Google Docs
• Serving Experience
• Retail Sales
• Android
• Product Demos
• Event Planning
• Events Management
• Event Marketing
• Dancing

Employment Type: Contract
Experience: years
Vacancy: 1