Social Media Director

Social Media Director page is loaded## Social Media Director locations:
Toronto, ONtime type:
Full time posted on:
Posted Yesterday job requisition :
JR-87560

Job Summary:

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders:
Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year.

For additional information, visit .Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
** THE ROLE
** This is a full-time role leading the social media team. In this role, you will work closely with the Vice President of Marketing to develop and execute the social media strategies across a variety of owned channels. You will guide the team responsible for organic social posting, social content development, and customer service. Your work will contribute to the success of key venue properties and a large volume of high-profile concerts and events, ranging from clubs to stadiums across Canada.
** WHAT THIS ROLE WILL DO
*** Developing an elevated social media strategy for channels across Canada, inclusive of several promoter and venue profiles.
* Creating and executing content plans suitable for a variety of genres and artists, markets, and venue properties
* Posting across several channels with high volume, high public visibility, and quick pace of output, always ensuring required approvals are in place
* Managing operations and providing leadership and professional guidance to the social media team
* Working in collaboration with Marketing leadership to achieve department goals and promote a collaborative team environment
* Identifying and proactively addressing operational and strategic opportunities within the social media space
* Posting night of show content for concerts, events, and festivals, including on weekends
* Serving as a key representative of the Marketing leadership team, developing relationships with internal and external stakeholders including key contacts at major social platforms
* Creating, initiating, and supporting new opportunities to drive the business forward through social media
* Responsiveness on high level issues in real time, including during evenings and weekends
* Managing, troubleshooting, and escalating customer service inquiries
* Presenting regular social media reporting to Leadership, along with data-driven recommendations based on results
* Staying current on relevant social media platforms and opportunities that would be appropriate for Live Nation Canada’s channels
* Collaborating with, and supporting, other departments and areas of the business
* Working within shared calendars, tracking documents, and project management platforms
* Participating in special projects and performing other related duties as requested.
** WHAT THIS PERSON WILL BRING
*** In depth knowledge of, and a minimum of 5 years of experience with key platforms including Facebook, Instagram, X, Youtube, Snap, Tik Tok, and other social media platforms
* 3-5 years of experience leading a team
* While this is a 10-6 in-office role, availability to work on evenings and weekends will be required.
* Proficiency with Google Workspace, Asana, Slack, Sprout, Canva, and other workplace tools
* A passion for events, marketing, and social media
* Clear and persuasive copywriting skills with the ability to adjust based on different formats, brands, and tones
* An exceptional ability to multi-task, stay organized, and manage multiple tight deadlines and high volume across a team,…