CRM Campaign Manager - FTC

Campaign Manager

Toronto, hybrid

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

This is an 8 month fixed term employee contract.

This posting reflects an existing vacancy.

This role is part of our Global Studios team. We create emotive yet conversion-focused ideas, products and campaigns at scale and speed. Our specialty is hyper-personalised, digital communications that change perceptions, shape new behaviours, and shift market share for our clients.

This role is part of the Global eBay Seller CRM Programs team. We are in search of a Seller CRM Campaign Manager to manage the flawless execution of seller specific campaigns across multiple channels. This person will infuse marketing principles to drive great customer outcomes, work cross-functionally to launch and track campaigns, and identify continuous areas of improvement for customer experience, business results, and operational perfection.

eBay is passionate about connecting people with the things they love. As the world’s biggest online marketplace, they pride themselves on technology-led innovation and want to help shape the future of commerce globally. They put their customers, buyers and sellers, at the centre of everything they do.

• Execute comprehensive marketing campaigns across eBay’s owned channels
• Implement marketing campaigns that align with company goals and objectives, ensuring timely delivery and high-quality execution
• Collaborate with cross functional teams; work closely with various teams to ensure campaign tactics, messaging, and creative assets prioritise the customer experience and are delivered on schedule
• Communicate campaign progress; regularly update key stakeholders on campaign progress, performance, and results, providing clear and actionable insights
• End to end campaign management of email, push notification and onsite marketing campaigns from creative briefing to execution
• Ensure all marketing activity is effectively targeted, delivered and evaluated
• Reporting in channel performance and provide actionable insights for ongoing campaign optimisation
• Proactively seek ways to optimise campaign processes and enhance the overall effectiveness of marketing efforts
• Coordinating campaign reports and sharing learnings to improve future campaigns
• Champion eBay, the customer and their needs
• Brief and manage creative asset creation with the agency Creative Team while consulting ebay team leads

• Demonstrate an understanding of data-driven direct marketing strategies, showcasing knowledge in areas such as email campaigns, customer segmentation, and onsite marketing
• Experience managing and leading the end-to-end execution of digital campaigns
• Ability to write detailed and succinct creative briefs for a range of digital projects
• Great communication skills, with the ability to build internal relationships quickly and be seen as a safe pair of hands
• Ability to work simultaneously on multiple projects, keeping relevant stakeholders informed
• Demonstrate flexibility and agile way of working as marketing plans and priorities evolve
• Organised, with an ability to work quickly and efficiently to ensure deadlines are met
• Self-starter with plenty of initiative and drive - approaching projects with creativity and innovation
• Invested in results and demonstration of a can-do attitude
• Customer first attitude, thinking not only on the specific communication you are creating, but also on the full End to End journey
• Good eyes for details and creatives

The anticipated annual salary range for this position is $60,000 – $65,000 CAD. Salary is based on relevant experience, expertise, and organizational impact.

• A flexible, hybrid working policy
• An excellent salary based on experience and equal pay policies
• Mental health…