Senior Marketing Specialist,Events & Catering Job Toronto area,Ontario Canada,Marketing / Advertising / PR

/Job Description/g

We're hiring a strategic and hands-on Senior Marketing Specialist, Events & Catering to lead marketing efforts across Oliver & Bonacini's Events & Catering portfolio. From campaign strategy and content planning to on-site event coverage and day-to-day execution, this role is ideal for a creative, self-directed marketer who thrives on ownership and thoughtful execution.

As the dedicated marketing lead for Events & Catering, you'll manage all communications, promotions, and content across key channels. This includes capturing and creating content, managing social media accounts, updating web and digital listings, and executing campaigns end to end.

* This full-time position is based in our downtown Toronto office and requires regular on-site presence at venues, including evenings and weekends.

Marketing & Social Media

Lead the strategy and execution of marketing campaigns for Events & Catering, including seasonal promotions, new venue launches, venue spotlights, and menu rollouts

Maintain an annual marketing calendar aligned with business goals and Event Sales priorities

Manage Events & Catering social media channels end to end, including content planning, creation, publishing, community management, and performance tracking

Create and publish social content across all Events & Catering accounts, including corporate channels, individual venues, and new brand launches

Update and maintain venue web pages and promotional content across O&B websites

Collaborate with the broader Marketing team to ensure Events & Catering campaigns are integrated across all touchpoints

Maintain and update internal websites and external listings (e.g., Eventsource, Unique Venues) with accurate, current information

Content Creation & Event Coverage

Lead and execute all event coverage for Events & Catering, from premium events and venue launches to ongoing programming and day-to-day activations

Work closely with Event Specialists and the Event Sales team to identify content-worthy events and storytelling opportunities

Capture on-site, social-first photo and video content at Events & Catering activations

Build and maintain a library of imagery and video suitable for websites, digital marketing, and advertising (digital and print)

Lead the planning and execution of photo and video shoots, including developing creative briefs, shot lists, and production timelines

Coordinate and manage freelance photographers, videographers, or content creators when required

Write, edit, and adapt content for social media, websites, digital listings, blog posts, and marketing materials

Maintain and organize a comprehensive library of current event, venue, and catering assets

Project Coordination

In collaboration with the Marketing team, oversee production and distribution of promotional materials including menu packages, trade show collateral, signage, and printed materials

In collaboration with the Marketing team, oversee production and submission of advertising creative (magazine, out-of-home posters, etc.)

Coordinate site visits, installations, deliveries, and execution of promotional projects

Conduct regular audits to ensure digital listings and venue materials are accurate and up to date

Maintain an updated list of vendors and suppliers

Coordinate printing logistics, including specifications, quotes, and production timelines

Support organization and governance of digital assets for the Events team

Track marketing expenses and assist with budget reconciliation and invoice processing

Market Research & Reporting

Conduct consumer and competitor research within the events and catering landscape

Lead post-campaign reporting and performance analysis

Monitor emerging event, hospitality, and social media trends, applying relevant insights to content creation and campaign execution

Qualifications

5–7 years of experience in marketing, communications, or hands-on digital content creation, ideally within hospitality, events, or lifestyle sectors

Proven experience leading integrated marketing campaigns across digital, social, and print

Strong hands-on experience capturing, creating, editing, and publishing content across social and digital platforms

Excellent writing and editing skills with a refined understanding of brand voice

Demonstrated ability to independently manage content creation and work with freelance photographers or creators when needed

Highly organized, detail-oriented, and comfortable managing multiple timelines and priorities

Experience with Word Press or other CMS platforms; basic photo, video, or design editing skills are a plus

Collaborative, solutions-oriented, and confident working cross-functionally

Degree or diploma in Marketing, Communications, or a related field preferred

Evening and weekend availability as needed

Legally eligible to work in Canada

** Applicants are highly encouraged to include a link to their portfolio or relevant work.


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