Marketing Coordinator

We want Orah to be a place where people can do their best work and feel comfortable being themselves. We care more about how you think, how you act, and the perspective you bring than whether you tick every box on a job description. If you believe you can make a strong contribution here but your experience doesn’t line up perfectly, apply anyway.

We’d love to hear from you.

Orah is a school safety platform that helps independent schools know where students are. Orah uses the routine processes that schools already run to keep student locations updated in real time, for use in daily operations and emergencies—making it easier for schools to account for students and significantly reduce crisis response times.

We’re a 40‑person EdTech SaaS company with a growing Toronto hub (six teammates on the ground today). We’re ready to welcome an energetic, hands‑on Marketing Coordinator (Events & Partnerships) who will build relationships with key Orah partners, identify and execute co‑marketing initiatives, and coordinate our North American events.

This is an early‑career, high‑ownership role for someone who wants to sit at the intersection of events, partnerships, and revenue.

Own the events and partnerships engine to:

• Grow pipeline – Help the marketing and sales teams generate qualified opportunities from events and our channel partners.
• Execute world‑class events – Coordinate 25+ events across North America with impactful pre‑event campaigns, strong at‑event presence and capture, and tight follow‑up.
• Run consistent 3‑month pre‑event campaigns that engage prospects and increase event ROI.
• Help ensure event targets are met and that follow‑through happens.
• Engage and activate partners – Build relationships with key Orah partner organisations, keep partners updated on what’s happening at Orah, coordinate joint marketing events and campaigns, and increase referrals to and from Orah partners.

You’ll report to:

• Head of Marketing

…and partner weekly with Product, Rev Ops, and Sales.

• Coordinate North America events end to end

Coordinate 25+ sponsored and hosted events each year. Manage logistics, vendor communication, travel, merch, booth assets, and on‑site execution. Partner with sales reps to ensure interactions are logged and follow‑up happens.

• Help drive pipeline from events

Support marketing to achieve event‑sourced pipeline targets. Help build rep interaction plans, track attribution windows, and run disciplined follow‑up so events convert into opportunities.

Build lists, coordinate direct mail and gifting, send multi‑touch campaigns, and work with SDRs to book meetings ahead of key conferences and hosted events.

• Coordinate and host Orah events

Identify opportunities to run side‑events around major conferences. Coordinate internal speakers, secure venues, create localised collateral, and promote to customers and prospects.

• Support joint marketing with partners

Help build relationships with independent school associations (ATLIS, NAIS, PAIS, TABS, etc.) and software partners (Blackbaud, Veracross, FACTS). Work with the Head of Marketing to uncover and execute new opportunities for deeper partnership beyond events, ensuring Orah shows up professionally, prepared, and consistent.

• Support growth of the partner programme

Keep Orah partners updated on what’s happening at Orah, help coordinate joint marketing events and campaigns, and support efforts to increase referrals to and from Orah partners by demonstrating value to shared and prospective clients.

• You have at least 2 years of experience in marketing or a related field, with hands‑on experience supporting or running events or campaigns.
• You’re organised, structured, and keep projects moving. You communicate clearly, stay calm under pressure, and follow through on every detail.
• You enjoy building strong relationships with vendors, partners, and internal teams, and you don’t need hand‑holding to deliver great work.
• People are drawn to your energy and presence. You love meeting new people and coming up with creative ideas to reach goals.
• You are comfortable using tools like Hub Spot, Notion, and AI assistants daily.
• You have a bias…