Job Summary:
Who are we?
Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders:
Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 550 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries.
These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. .
Who are you?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
The Role:
As part of the Marketing team, you will oversee all aspects of the marketing of concerts and events with a strong focus on promotions and relationship management.
Responsibilities:
Quarterback the execution of self/co-promoted events as assigned; create and foster positive working relationships with partners and clients.
Negotiate, develop, and execute marketing plans, including collaborating with paid marketing department and various other external and internal partners.
Liaise with partners to determine and plan on-sale dates and sales budgets; oversee the Event Marketing Operation
Develop and maintain relationships with media promotions departments and other industry professionals
Create, negotiate, and execute individual promotional initiatives with media and sponsors; assist during the night of show
Coordinate in-house advertising initiatives for all live events and assist with publicity strategies where applicable
Develop and execute social media marketing plans in addition to traditional media promotions for events as assigned
Order, manage, and coordinate creative for marketing campaigns, including for paid, organic, and promotional purposes
Attend shows and occasionally capture content
Work with team members to develop and present exciting pitches for artists and partners
Participate in special event projects and perform other related duties as requested
Qualifications:
A minimum of 2 years related experience in a marketing or music industry-related position
An understanding of Advertising and Promotional principles
Proven ability to listen, understand and communicate effectively
Demonstrated ability to build and develop professional relationships
Knowledge in social media and best practices
Ability to take direction while also displaying strong personal initiative
A creative thinker and self-starter
Available to work evenings and weekends as required
A positive, winning attitude, incorporating integrity, confidentiality and discretion
Ability to work well within a team environment
Interest in a variety of music genres and live events, particularly in electronic music
Physical Requirements/Work Environment
Sits for extended periods of time at a computer station or work desk; stands and walks throughout the day; occasionally move about inside the office to access file cabinets, office machinery, etc.; uses hands and fingers to operate computers and office equipment for up to 8 hours each day; lifts up to 10 pounds regularly; exposed to typical office environment conditions and noise levels.
Employment Equity
Live Nation Canada strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by provincial and/or federal law. Accommodations for candidates with disabilities are available on request during all aspects of the recruitment and selection process.
If accommodation is needed during the recruitment and selection process, please contact us and we will…
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