Principal Communications Manager – PR & Social Lead

Principal Communications Manager – PR & Social Lead (Contract):
On behalf of our Professional Services client, Procom is searching for a Principal Communications Manager – PR & Social Lead for a 12 month contract role. This position is a hybrid position with three days onsite at our client’s Toronto office.

Principal Communications Manager – PR & Social Lead
- Job Description:


This is a key leadership opportunity to shape the brand narrative and enhance the product's reputation through integrated public relations, social media, and influencer strategies. The role involves serving as a strategic partner to the Canadian business, supporting the Global Communications organization, and providing counsel to senior leaders.

Principal Communications Manager – PR & Social Lead - Responsibilities:

• Own the integrated communications vision and strategy development

• Act as a trusted advisor to internal stakeholders and leaders

• Develop integrated marketing and communications strategies

• Define key performance indicators and oversee campaign performance reports

• Collaborate with US marketing and communications teams

• Drive public relations media strategy and manage the PR agency

• Oversee the development and execution of a social media strategy

• Oversee the influencer marketing program

• Monitor social media trends and competitor activity

• Manage the social media, influencer, and PR budget

Principal Communications Manager – PR & Social Lead - Mandatory

Skills:



• 8-10+ years of progressive experience in a fast-paced environment

• Proven track record in developing integrated communications strategies

• Expertise in leading social media strategy

• Exceptional ability to influence and collaborate with teams and leadership

• Strong analytical skills for strategy and ROI measurement

• Excellent oral and written communication skills

• Ability to work as a self-starter with autonomy

Principal Communications Manager – PR & Social Lead – Nice-to-Have

Skills:



• Experience in consumer tech or financial sectors

• Experience with cross-border communications

• Familiarity with Canadian media landscape

• Knowledge of influencer marketing trends

• Understanding of data-driven decision-making

Principal Communications Manager – PR & Social Lead – Assignment Length:
This is a 12 month contract position.

Principal Communications Manager – PR & Social Lead
- Start Date:


ASAP.

Principal Communications Manager – PR & Social Lead - Assignment

Location:


Toronto, Ontario, Canada. This is a hybrid role with three days in the office per week.