Marketing Director

Job Information

Reporting Line:
Chief Revenue Officer (CRO) / Chief Strategy Officer

• Base: $150k-$170k CAD per year
• Bonus: 15-20%
• Total Compensation (w/bonus + Equity): $170 - $205 CAD per year (negotiable)

Job Title:

Marketing Director

Location:

Toronto, ON (Hybrid)

Job Type: Full-Time

Fulfillment IQ is a supply chain engineering and transformation company that helps brands, retailers, and 3PLs design, build, and scale high‑performance logistics operations.

We work at the intersection of strategy, operations, and technology where we solve complex, real‑world problems across warehouse design, automation, order management, transportation, and end‑to‑end supply‑chain execution.

Our teams combine deep domain expertise with strong technical capability, delivering outcomes through consulting, systems implementation, and proprietary platforms that accelerate time‑to‑value and reduce delivery risk.

If you enjoy working in complex environments, partnering closely with clients, and seeing your work make a tangible impact on how global commerce moves, this is the place where your skills and judgment truly come to life.

The Marketing Director is accountable for building and leading Fulfillment IQ's revenue‑aligned marketing function. This role owns the full marketing strategy across demand generation, positioning, messaging architecture, and revenue contribution. The Marketing Director translates company strategy into a scalable marketing engine that drives predictable pipeline, strengthens market authority, and directly supports enterprise sales growth. This is a leadership role, not just a campaign execution role.

The Director sets direction, defines standards, builds capability, and ensures marketing operates as a strategic revenue partner to Sales and Partnerships.

• Define and lead FIQ's marketing strategy aligned to revenue and company growth targets
• Own pipeline generation targets and marketing‑attributed revenue contribution
• Build scalable demand generation systems and performance infrastructure
• Lead positioning and messaging for complex supply‑chain and enterprise transformation offerings
• Establish marketing as a core strategic lever within the GTM organization

• 8-12 years in B2B marketing leadership roles
• Experience leading marketing strategy in enterprise or services‑led GTM environments
• Demonstrated accountability for pipeline and revenue contribution
• Experience managing budget and influencing executive‑level decisions
• Strong strategic thinking and structured problem‑solving capability
• Experience building or scaling marketing teams
• Supply‑chain, logistics, or complex operations experience strongly preferred

• Develop annual and quarterly marketing strategy aligned to revenue targets
• Translate corporate strategy into structured marketing programs
• Define target segments, value propositions, and growth priorities
• Own the marketing contribution to revenue forecast

• Architect the full funnel from awareness to opportunity
• Establish scoring frameworks, attribution models, and pipeline reporting standards
• Identify structural conversion gaps and drive cross‑functional correction
• Set performance targets across funnel stages

• Operate as strategic marketing partner to CRO / CSO and Sales Leadership
• Participate in revenue planning and pipeline review discussions
• Ensure tight integration between campaign strategy and enterprise deal motion
• Establish clear feedback loops with Sales

• Build and mentor the marketing function
• Define operating rhythm, standards, and accountability metrics
• Elevate marketing maturity from tactical execution to strategic revenue partner
• Manage budget allocation and performance ROI

• Shape FIQ's positioning in supply‑chain engineering and transformation
• Ensure thought leadership reinforces enterprise credibility
• Guide content architecture and narrative consistency
• Oversee owned channels and strategic visibility efforts
• Create clear product, service, employee and candidate value propositions