Senior SFMC​/Data Cloud Developer

Job Description
We are seeking a highly technical Senior Salesforce Marketing Cloud (SFMC) / Data Cloud Developer with strong hands‑on development experience, deep understanding of relational databases, and the communication skills to articulate technical decisions to business partners. This role requires someone who is proactive, curious about the platform, and capable of both building and optimizing complex customer journeys, data models, and segmentation logic.

Key Responsibilities

Develop, build, and test customer journeys, segmentation logic, and data models within SFMC and Salesforce Data Cloud (formerly CDP)

Work in a pod structure alongside Scrum Masters, BA’s, and other developers

Participate in agile ceremonies, including daily standups

Create and maintain documentation, including SRDs (Solution Requirements Documents)

Support campaign execution: audits, troubleshooting, QA, and optimization

Collaborate with partner and vendor teams for platform alignment

Be proactive in development and delivery — independently begin builds, propose solutions, and maintain forward momentum

Demonstrate strong knowledge of relational databases and how data models support segmentation and journeys

Skills and Requirements

3 years of relevant experience

Salesforce Marketing Cloud experience

Salesforce Data Cloud experience (formerly called CDP)

Strong communication skills - ability to clearly articulate technical and business requirements

Financial industry experience

Experience with Adobe Experience Platform (AEP), AGO, AAM

Adobe Campaign experience

Legacy campaign platforms: SAS, IBM Unica

Salesforce Marketing Cloud certifications

Campaign management experience

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to  To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:

#J-18808-Ljbffr