Overview
Okta is The World’s Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth.
At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We’re building a world where Identity belongs to you.
About The Role
We are seeking a strategic and highly experienced Product Manager, Digital Content Supply Chain to own the product vision, delivery, and day-to-day execution for our global content lifecycle roadmap. You will own the strategic roadmap for our global content lifecycle, transitioning the organization to a modern "Vibe Marketing" model by defining and implementing a self-service content production and management platform centered on the Adobe Platform
. You will also be responsible for creating a single source of truth for content and leveraging innovative AI capabilities to dramatically improve efficiency for our global marketing teams utilizing our Digital Asset Manager (DAM).
- Content Platform Ownership:
Define and champion the product strategy and roadmap for our foundational content platform, specifically Adobe Experience Manager (AEM) Assets (Digital Asset Management - DAM) and its integrations within the end-to-end content lifecycle. - Self-Service Model:
Lead the design and implementation of a robust self-service model that empowers global marketers to efficiently find, use, produce, and manage digital content assets from a single source of truth. - Vibe Marketing Alignment:
Ensure the content platform strategy actively supports and accelerates the organization’s move toward Vibe Marketing, focusing on speed, agility, and high-quality localized content delivery.
- POD Leadership:
Function as the product owner for a dedicated cross-functional and agile POD, leading the backlog and priorities for key functional roles: - Service Design and User Experience
- Content Architecture and Taxonomy
- DAM Librarians and Governance
- Training & Support for the self-service model
- Backlog & Execution:
Own the feature definition, prioritization, and delivery backlog, translating strategic goals into actionable user stories and technical requirements for development teams.
- AI for Content Management:
Identify, evaluate, and productize AI capabilities and machine learning features (e.g., auto-tagging, content repurposing, metadata generation, localization assistance) to integrate directly into the self-service content production and management workflows, driving significant productivity gains for Marketers. - Integration Ownership:
Drive the strategy and requirements for integrating AEM Assets with upstream systems (e.g., creative tools, project management) and downstream consumption channels (e.g., web CMS, email, social platforms).
- 5+ years of experience as a Product Manager, specializing in Content Management Systems (CMS), Digital Asset Management (DAM), or foundational marketing technology platforms.
- Strong, hands-on expertise with Adobe Experience Manager (AEM), specifically AEM Assets is mandatory.
- Operational Excellence:
Proven experience as a POC for team workload management and high proficiency in Asana or similar PM tools. - Demonstrated success in defining and delivering complex product features, especially those related to workflow automation, governance, and self-service enablement.
- Proven ability to lead cross-functional teams (Service Design, Engineering, Operations, Content) in an Agile environment without direct reporting authority.
- Familiarity with the technical landscape and application of AI/Machine Learning in the context of content production, enrichment, or localization.
- Exceptional communication skills, with the ability to articulate complex technical strategies to…
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