Visual Designer - Marketing

Job Title:

Contract Visual Designer - Marketing

Type:
Contract - Hourly

Reporting To: VP Sales

Location:

Remote

Normative is a human-centered design consultancy that solves hard problems for organizations in highly regulated industries. We work at the intersection of strategy, product design, and technology.

We’re looking for a visual designer to execute on a defined campaign: a premium editorial-style print publication. Think magazine, not brochure.

You’ll take existing creative direction, editorial structure, and copy, and translate them into a polished, print-ready publication. The work includes cover design, editorial page layouts, typographic systems, pull quotes, callout boxes, sidebar treatments, and abstract visual concepts.

This is a fixed-scope engagement with a clear brief and defined deliverables. You’ll work closely with Normative’s leadership and Growth team, moving from layout concepts to production-ready files.

Experience with editorial design, magazine layout, or high-end print collateral is essential.

Normative is fully remote. Contractors should be available during core hours of 10:00 am to 4:00 pm EST.

• Design the cover and interior layouts for an editorial-style print booklet (6-8), establishing page templates, grid systems, and typographic hierarchy.
• Deliverables must include:
  Print-ready magazine design, Web landing page (microsite of the magazine for ease of reading on a screen), and a PDF version of the magazine for digital distribution.
• Develop a visual system for the publication: editorial serif headlines paired with clean sans-serif body text, two-column grid layouts, and generous white space.
• Design pull quotes, callout boxes, sidebar treatments, and other editorial components directed by our editor that give the piece rhythm and visual variety.
• Create abstract visual concepts and illustrations to support the materials. AI images welcome. No stock photography.
• Collaborate with writers and editors to integrate copy into layouts, ensuring hierarchy, flow, and readability across the full publication.
• Prepare print-ready production files with correct specs for a premium matte booklet format and supporting PDF for digital distribution.
• Deliver organized, reusable assets and templates so the publication system can extend to future campaigns.

• 2–5 years of professional experience in visual or graphic design with a strong emphasis on editorial layout, publication design, or print collateral.
• A portfolio that demonstrates editorial sensibility: magazine layouts, booklets, annual reports, or similar long-form print design with clear typographic hierarchy and grid discipline.
• Proficiency in Adobe InDesign (primary), Illustrator, and Photoshop. Figma experience is a plus.
• Experience preparing print-ready production files (bleeds, color profiles, prepress specs).
• Ability to work from a detailed creative brief and move quickly from layout concepts to finished pages with minimal oversight.
• Strong communication and collaboration skills in a remote, asynchronous environment.
• Strong typographic skills. You understand how to pair serif and sans-serif type systems, control hierarchy across multi-page layouts, and make text-heavy content feel engaging.
• Ability to create abstract visual concepts and illustrations. Comfort working without stock photography to develop original visual language.

• Apply using the response form associated with this posting. Applications by direct email, DMs or other channels with not be considered.
• Include a link or an attachment to a current portfolio print-based and content-focused work.
• State your hourly rate for services in Canadian Dollars (CAD)