Product Designer; Personalization

Overview

Insight Global is seeking a Product Designer that will advance our Big 5 Banking client's digital personalization strategy by designing user‑centric experiences informed by data, search intelligence, and audience behavior. This position is responsible for developing scalable, consistent, and accessible design solutions that leverage AI‑enhanced search, SEO frameworks, and geo‑based insights to deliver increasingly relevant digital interactions.

The ideal candidate brings a strong foundation in experience design, demonstrates curiosity about emerging technologies, and possesses the ability to translate complex personalization logic into clear and intuitive interfaces. This role requires a disciplined design approach, attention to detail, and the ability to collaborate effectively within a cross‑functional digital environment.

• Works independently, or with oversight from more senior product designers, on product design projects that are concisely defined or contain limited unknowns
• Applies best practices related to AI‑driven search, SEO‑aligned information architecture, and GEO‑aware design to inform design strategy and execution
• Collaborates effectively with cross‑functional working teams
• Works on technical problems with small to large scope, asking questions to confirm and validate requirements to execute on deliverables
• Designs thoughtful, detailed end‑to‑end solutions
• Identifies appropriate deliverables for different stages of work
• Understands product development lifecycle and phases, as well as the broader context of solutions
• Manages workload effectively across multiple projects
• Demonstrates understanding of broader organizational context and goals
• Proactively seeks and incorporates feedback from research, team and partners
• Coordinates efforts to ensure a good outcome
• Consistently produces designs with a high level of polish and sophistication
• Presents in a clear, confident manner, communicating decision‑making rationale to team members and cross‑functional stakeholders
• Shares skills and learnings with other team members and delivers clear and concise creative direction and feedback to other designers on the team
• Participates in team activities and actively shares work and learnings

• Works independently, or with oversight from more senior content designers, on content design projects that are concisely defined or contain limited unknowns
• Collaborates effectively with working teams
• Works on technical problems with small to large scope, asking questions to confirm and validate requirements to execute on deliverables
• Works on content problems with relatively small scope, asking questions to ensure all relevant information to create solutions
• Improves existing content by ensuring writing complies with technical input constraints and design module builds within our Content Management System (CMS) with a focus on accessibility
• Self‑managed to execute on content QA process and procedures and content intake management by following content authorship roles and responsibilities
• Produces well‑crafted content deliverables that meet stated requirements
• Iterates rapidly, creating multiple solutions
• Ensures correct grammar, consistency, and follows defined content guidelines
• Self‑directed and meets deadlines
• Listens to feedback and incorporates it appropriately with help from mentors / managers
• Works effectively with PM, content, design, development and other cross‑functional partners to understand problem, goals and arrive at best solution
• Solsicits, weighs and integrates diverse feedback from multi‑disciplinary stakeholders
• Clearly communicates decision‑making rationale to team members
• Participates in team activities and actively shares work and learnings

• 3+ years product/UX design experience
• Product design for web
• SEO experience
• Accessibility WCAG 2.1
• Headless CMS experience (Sanity, Drupal, Contentful)
• Experience using AI tools for content design (Co‑Pilot, ChatGPT, other LLM)
• Proficiency in Figma
• Agile delivery experience
• Strong collaboration skills across diverse stakeholder groups
• Excellent communication skills; dependable and proactive in…