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Senior Producer, Social​/Audience , English Services; Telework​/Hybrid

Job in Toronto, Ontario, C6A, Canada
Listing for: CBC/Radio-Canada
Full Time position
Listed on 2026-01-04
Job specializations:
  • Creative Arts/Media
    Digital Media / Production, Journalism, Creative Advertising / Marketing, Content Writer / Copywriter
Salary/Wage Range or Industry Benchmark: 80000 - 100000 CAD Yearly CAD 80000.00 100000.00 YEAR
Job Description & How to Apply Below
Position: Senior Producer, Social/Audience Growth, English Services, (Telework/Hybrid)

Senior Producer, Social/Audience Growth, English Services (Telework/Hybrid)

Position Title: Senior Producer, Social/Audience Growth, English Services, (Telework/Hybrid)

Status of Employment: Permanent

Position Language Requirement: English

Language

Skills:

English (First Official Language), English (Reading), English (Speaking), English (Writing)

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date: :59 PM

Potential Locations near a major CBC location: Calgary, Charlottetown, Edmonton, Fredericton, Halifax, Iqaluit, Ottawa, Regina, Saint John, Saskatoon, St-John's, Sudbury, Thunder Bay, Toronto, Vancouver, Whitehorse, Windsor, Winnipeg, Yellowknife.

Key Responsibilities
  • Assign daily news for the network social team by focusing story content with visually compelling treatments.
  • Vet social content in video and text formats to meet CBC News standards.
  • Format pitches for social-first videos for teams across the country and in world bureaus.
  • Train and provide regular feedback to the social team and reporters and producers across CBC News.
  • Drive editorial decisions around breaking news, live coverage, and enterprise stories for social and digital platforms.
  • Track, interpret and respond to metrics to make data-driven decisions.
  • Direct social rollout of major investigations from the fifth estate, visual investigations and more.
  • Lead regular training sessions for social-first best practices for Tik Tok, You Tube and other social platforms.
Relevant Skills
  • Minimum seven years recent experience in a social news environment.
  • Strong journalistic skills and experience working in a newsroom, particularly in a breaking and live environment.
  • High-level knowledge of legal and ethical issues related to journalism.
  • University degree or equivalent.
  • Ability to assign, manage and motivate a highly collaborative team, coordinate with other departments in a productive manner, and mediate disputes as they arise.
  • Extensive knowledge of social media platforms including You Tube, Tik Tok, Reddit, Whats App and other platforms.
  • Extensive knowledge of audience-listening and metrics tools and how to interpret them.
  • Substantial experience writing, copy editing, fact-checking and producing social content.
  • Experience in producing news video optimized for digital properties.
  • Ability to manage large volumes of fast-moving information and ensure material is directed appropriately.
  • Excellent news judgment and ability to work effectively under deadline pressure.
  • Exceptional communication and interpersonal skills.
  • Leadership based on an open and inclusive mindset with a focus on elevating the voices of colleagues.
  • Knowledge of  style and Canadian Press style is an asset.
  • Basic experience in iNews, Canva, Photoshop and other image editing software.
  • Basic video editing.

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next step will be asked to complete a background check. This includes:

  • A mandatory Criminal record check.
  • Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public…

Position Requirements
10+ Years work experience
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