Product Manager

This range is provided by Certn. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

CA $80,800.00/yr - CA$/yr

At Certn, we’re revolutionizing background screening with The World’s Easiest Background Check — fast, global, and powered by tech. We’re not about outdated processes and red tape. We’re about innovation, speed, and impact. If you’re looking for a place where ownership, collaboration, and creativity thrive, this is it.

We’re looking for a Product Manager who will drive the development and execution of product strategies that align with our business goals and user needs. You’ll collaborate across departments, use data-driven insights to identify and validate market opportunities, and deliver meaningful value to our customers through impactful product solutions. If you’re passionate about innovation and building products that make a difference, we’d love to meet you.

• Define and prioritise product requirements, user stories, and use cases to ensure the development of impactful solutions that address customer needs and drive business objectives.
• Conduct market research, competitive analysis, and customer insights to uncover opportunities that enhance product-market fit and strengthen our competitive position.
• Partner with cross-functional teams to align on priorities, streamline product development, and accelerate time‑to‑market.
• Identify market opportunities, emerging trends, and customer pain points to drive continuous innovation and increase customer satisfaction.
• Validate market problems for both existing and future customers to ensure product investments deliver tangible value and sustainable growth.

• Drive the product development process from concept to launch, ensuring products meet high‑quality standards and deliver measurable business impacts. This includes defining product specifications, collaborating with engineering teams, and overseeing testing and quality assurance.
• Own the product roadmap for incremental improvements and iterative development on business objectives.
• Collaborate with marketing and sales teams to create compelling product messaging, sales enablement tools, and go‑to‑market strategies that drive adoption and revenue growth.
• Analyze customer feedback and user behavior data to iterate on features, optimize user experience, and improve product retention.
• Define and track product performance metrics to measure success, identify gaps, and inform continuous product improvement.
• Research and evaluate new technologies, industry trends, and competitor offerings to enhance product differentiation and market leadership.

• Build strong relationships with internal and external stakeholders to align product vision, gain buy‑in, and foster a culture of collaboration.
• Provide clear, timely updates on product roadmap progress and key changes to ensure transparency and alignment across teams.
• Work closely with engineering teams to ensure product decisions are effectively translated into development plans, driving efficiency and execution excellence.
• Actively participate in scrum ceremonies to maintain alignment with development teams and ensure priorities are well‑communicated.
• Champion a customer‑first mindset across the organization, ensuring products consistently solve real user problems and drive business value.

• Assist in defining and analyzing product success metrics to support ongoing evaluations and improvements.
• Contribute to profitability assessments, providing insights that inform product decisions and feature prioritization.
• Collaborate with the Business Intelligence team to extract and analyze product usage data, identifying trends to enhance user engagement and retention.
• Gather and organize market research data to support product positioning and articulate value in different markets.

• Strong understanding of product development processes, methodologies, and best practices.
• Demonstrated ability to collaborate with cross‑functional teams,…