Managing Director - Fluent Software Group

Position: Managing Director - Fluent Software Group )
A note to prospective candidates:  this posting represents a pipeline opportunity. We are a growing organization that believes in getting ahead of our talent needs rather than reacting to them. By building relationships with exceptional leaders today, we position ourselves and you, for success tomorrow. There is no guarantee of an immediate role, but we are genuinely interested in connecting with the right people and keeping the conversation going as our portfolio expands.

About Fluent
Fluent Software Group is part of Valsoft Corporation’s family of operating groups, a global leader in acquiring and growing vertical market software companies. We focus on specialized industries where deep expertise truly makes the difference.

At Fluent, we partner with founders to actively scale what they've built. We bring hands‑on operators, proven playbooks, and the resources to accelerate growth, so your business doesn’t just continue; it compounds.

The Role
This position provides critical operational leadership to a company and potentially a portfolio of companies within a growing software vertical. As the leader of a Business Unit, you will be responsible for developing and implementing the business’s strategic plan across all major functions, including sales and marketing, R&D, customer service, professional services, and human resources.

You will work closely with the leadership team to identify, define, and execute strategies required to achieve growth plans and operating objectives, with a focus on improving operational excellence. This role carries full accountability for the business unit’s results, making it ideal for a driven leader eager to make a significant impact.

Key Responsibilities

Own the long-range, annual, and quarterly financial and non-financial goals

Develop and communicate a clear vision of goals and objectives, strategies, and philosophies about growth, revenue generation, profitability, and customer care

Manage day-to-day operations, including sales performance, opportunity management, forecasting, R&D capacity, and customer support

Attend promotional events which include but not limited to trade shows and panels

Sales and Marketing

Drive revenue growth, working with the sales team to identify new opportunities and execute growth strategies including cross/upsell and entering adjacent markets

Develop and implement best in class sales operations and sales infrastructure to enable effective scale and ensure process discipline

Develop and maintain competitive intelligence programs, generating industry trend reports to inform new feature and product development

Improve use of Salesforce and other internal tools to increase forecasting capability, implement targets, and provide actionable insights to executive team and board of directors

Create and implement KPIs for sales team to measure performance and productivity (ex: CAC / LTV); develop performance dashboards and establish reporting process (measure NRR and MRR trends)

Work with sales leaders in establishing quotas, budgets, compensation plans and pricing optimization

Manage key relationships with large accounts is mandatory

Customer Care/Customer Success

Execute an effective, long-term customer success program for clients

Implement and maintain client support initiatives

Facilitate both in-house and client training sessions

Monitor and document Customer Success metrics, including program usage, satisfaction levels, ticket throughput, and resolution

Coordinate the administration of annual customer satisfaction surveys (NPS) and other communication tools

Research and Development

Ensure clear product roadmaps are established, followed, and adapted to meet market needs

Balance investment in R&D with maintenance efforts to maximize new customer growth and retain existing clients while maintaining efficient Customer Care and R&D operations

Track Product Manager prioritization of R&D tasks, ensuring they are entered into the corporate system and executed by software developers

Facilitate the growth of Product Managers by aligning their activities with job descriptions

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