Conference Researcher

Strategy Institute is a leading B2B conference company producing premium executive-level summits across North America. Our events bring together senior decision-makers across AI, healthcare, finance, customer experience, data, HR, and emerging technologies. We are expanding our portfolio and are hiring a dedicated Conference Researcher to strengthen our idea of validation and market intelligence capabilities.

We are seeking a strategic, commercially minded Conference Researcher responsible for identifying, validating, and pressure-testing new event concepts before they move into production. This role is focused exclusively on research, validation, and commercial feasibility—not event execution.

• Conduct structured validation calls with 20–40 potential delegates and 10–20 potential sponsors per concept.
• Assess willingness to attend, budget ownership, competitive landscape, and timing feasibility.
• Track competing events globally and analyze pricing, attendance, sponsors, and differentiation.
• Build market opportunity scorecards and produce Go / No-Go recommendations.
• Develop target delegates and sponsor databases to support future launches.
• Produce 1–2 validated event business cases per month.
• Contribute to quarterly trend intelligence reports and annual opportunity mapping.
• Assess buying authority, budget ownership, urgency, and competitive positioning.
• Develop total addressable market (TAM) estimates and revenue projections.
• Benchmark global competitor events (pricing, audience size, sponsor mix, positioning).
• Build target delegates and sponsor databases to accelerate launches.
• Test ideas that have been created by management to validate them.
• Identify white‑space opportunities within North American B2B event markets.

• 2–5 years of experience in research, consulting, B2B market intelligence, publishing, or conference production.
• Strong phone‑based research and stakeholder interviewing skills.
• Analytical mindset with commercial awareness.
• Ability to build structured reports, competitive analyses, and business cases.
• Strong communication and presentation skills.
• Experience in B2B conferences or events is an asset.

Competitive base salary (Toronto benchmark: ), plus performance incentives tied to validated concepts launched. Clear growth path into Senior Research Lead, Portfolio Strategy Manager, or Commercial Strategy Director.

This is a high-impact strategic role within a growing organization. You will directly influence portfolio expansion, reduce launch risk, and help shape the future direction of Strategy Institute’s event offerings.

Please submit your resume and a brief cover letter to  outlining your experience in research, market validation, or commercial strategy. Shortlisted candidates will be contacted for an initial screening interview.