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Community Liaison​/Senior Home Care Marketer

Job in The Villages, Sumter County, Florida, 32162, USA
Listing for: HomeWell Care Services, Inc.
Full Time position
Listed on 2026-02-05
Job specializations:
  • Healthcare
    Healthcare / Medical Sales
  • Sales
    Healthcare / Medical Sales
Job Description & How to Apply Below
Position: Community Liaison/ Senior Home Care Marketer

Benefits

  • Bonus based on performance
  • Company car
  • Competitive salary
  • Opportunity for advancement
  • Paid time off
  • Training & development

If you are a self-starter with a proven track record of generating new business in the home care, healthcare, or senior care market you could be the ideal candidate to join our team at Home Well Care Services of Lake County & The Villages.

Home Well Care Services, a non-medical, nationally recognized home care agency, provides personal care for seniors so that they may remain in the comfort of their own homes. Our standard is to deliver high quality care with compassion and respect. Each interaction enhances the lives of our seniors in their home.

We are currently seeking a highly motivated and self-driven Community Liaison/Senior Care Marketer to help us to as we continue to grow and expand our business.

Key Responsibilities
  • Build and maintain lasting relationships with new and existing referral sources such as:
    Hospitals, Skilled Nursing Facilities, Independent and Assisted Living Facilities, Rehab Centers, Home Health & Hospice Agencies, Senior centers, and other Community Organizations.
  • Travel throughout Lake County & The Villages meeting with professional referral sources
  • In-person, face-to-face visits with a minimum of 10-12 accounts per day
  • Coordinate with management on diverse marketing strategies and report field activity
  • Identify new opportunities for business growth
  • Demonstrate value for the health care organizations being visited
  • Attend senior-focused networking meetings, community events, and professional organizations.
  • Meet monthly sales goals and referral quotas
  • Pre-plan weekly routing and sales activities, maximizing efficiency and cost effectiveness of daily activities where possible; set goals for each sales call and prepare any needed materials
  • Complete the weekly sales report and submit it prior to weekly meetings
  • Attend weekly sales meetings to review prior week goals; discuss new referrals, challenges, successes and opportunities for new business; review events calendar; review marketing budget and expenditures; and discuss upcoming goals and agency progress to benchmarks
  • Maintain written documentation relating to all sales activity in the agency’s software system.
Job Requirements
  • Passionate about helping seniors live with dignity
  • Previous experience in sales, marketing, or healthcare is preferred, but not required.
  • Strong communication, interpersonal, and negotiation skills.
  • Self-starter with the ability to work independently and as part of a team.
  • A positive, results-oriented attitude and a commitment to achieving targets.
  • Excellent follow-up, planning, and organizational skills
  • Bachelor’s Degree or relevant work experience
  • Valid driver’s license and insurance
Preferred Experience
  • Knowledge and previously established relationships with hospitals, skilled nursing facilities, rehab centers, home health and hospice agencies, and other community organizations in the San Antonio market
Benefits
  • Competitive base salary with commission structure
  • PTO
  • Company Car

How to Apply:

Please submit your resume along with a brief cover letter detailing your experience in sales or marketing, and why you would be a great fit for Homewell Care Services.

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Position Requirements
10+ Years work experience
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