Senior Marketing Executive

Company Profile

At Maya, we are a global marketing agency dedicated to building high-impact FMCG and food brands through integrated strategy, creative excellence, and performance-driven execution. We partner closely with ambitious brands to transform insights into powerful stories, and strategies into measurable growth. From brand building to digital performance, we deliver end-to-end marketing solutions that drive visibility, engagement, and commercial success across regional and international markets.

• Plan and execute marketing activities for multiple brands across various markets.
• Ensure consistent brand positioning, messaging, and visual identity across all touchpoints.
• Support brand launches, product campaigns, and market expansions.

• Plan, manage, and optimize digital advertising campaigns (Meta, Google, Linked In, etc.).
• Work with internal teams or agencies on performance marketing, tracking, and reporting.
• Analyse campaign results and continuously improve ROI and lead quality.

• Develop and write marketing content including social media posts, website content, EDMs, sales decks, brochures, and press releases.
• Ensure content is aligned to brand voice for both B2C and B2B audiences.
• Oversee content calendars and coordinate production with designers and agencies.

• Support sales teams with marketing tools such as product presentations, sales kits, and trade materials.
• Assist in trade marketing, exhibitions, and international trade shows.
• Manage communications with distributors, partners, and key clients when required.

• Manage marketing projects from ideation to execution across different timelines and stakeholders.
• Coordinate with internal teams, designers, suppliers, and agencies.
• Ensure marketing deliverables are completed on time and within budget.

• Track and report on brand performance, campaign metrics, and market trends.
• Conduct competitor analysis and consumer insights to support strategy planning.
• Provide actionable recommendations based on data.

• Bachelor’s degree in Marketing, Business Administration, Communications, or related fields.
• Minimum 4–6 years of marketing experience in FMCG, F&B, or B2B sectors.
• Proven ability to manage multiple brands and cross-market campaigns.
• Strong knowledge of digital advertising platforms and performance marketing.
• Excellent content writing and storytelling skills.
• Experience in client management, distributor coordination, or sales support marketing.
• Strong project management, organization, and communication skills.
• Able to work independently while collaborating across departments.
• Comfortable working in a fast-paced, growth-driven environment.

• Experience in regional or international markets.
• Exposure to trade shows, exhibitions, and overseas partners.
• Agency experience is a plus.
• Strong sense of ownership, leadership mindset, and problem‑solving ability.