PR & Storytelling Director

Phillip Jeffries is looking for a leader to join our Marketing Team!

At Phillip Jeffries, we believe the most beautiful spaces begin with meaningful connections. Since our start in a family garage in 1976, we have grown into a global luxury wallcovering brand trusted by the world’s top designers and architects. Today, our curated collections and dedication to exceptional service set the standard in the industry. That kind of reputation is built by passionate people who know how to sell not just a product, but a story.

The Director, PR & Storytelling will play a key role in shaping the Phillip Jeffries brand narrative and elevating our visibility in the design industry. This leader will craft compelling stories, drive earned media coverage, and build strategic relationships with editors, influencers, and designers. By inspiring our audience and reinforcing PJ’s position as the authority in wallcovering, this role directly supports our brand and business objectives.

The position reports to the Senior Vice President of Marketing and follows a hybrid schedule with three days on-site per week at our Fairfield, NJ headquarters.

• Brand & Storytelling Leadership:
  Craft compelling brand and product stories that uphold PJ’s pillars and establish us as the ultimate authority in wallcovering
• Develop a strategic content roadmap aligned with brand and business objectives
• Establish brand voice guidelines and ensure consistency across all channels
• Create campaign messaging that resonates with client needs and inspires designers

• Media Relations & Visibility:
  Craft and pitch stories to both endemic and non-endemic press
• Build and maintain strong relationships with editors, influencers, designers, and partners
• Manage press calendars, coverage trackers, and identify opportunities to showcase industry news
• Measure and report on the impact of all media efforts

• Industry Engagement & Partnerships:
  Develop strategic, mutually beneficial partnerships within and beyond the design community
• Utilize showrooms and headquarters for immersive brand experiences
• Collaborate with designers on promotional opportunities and product selections
• Amplify brand and partner initiatives across all channels and quantify results

• Trend & Market Insight:
  Attend industry events, markets, and show houses to stay on the pulse of design trends
• Meet regularly with editors, influencers, and industry insiders
• Continuously monitor trends and foster innovation to keep PJ at the forefront of the industry

• Must be based in New Jersey (or able to work on-site 3 days per week at our Fairfield, NJ headquarters)
• Bachelor’s degree in Marketing, Communications, Public Relations, or related field
• 8+ years of experience in PR, brand storytelling, or strategic communications, preferably in luxury design or home interiors
• Proven ability to craft compelling brand and product narratives across multiple channels
• Strong media relations experience with established connections to editors, influencers, and industry partners
• Demonstrated success in securing earned media coverage and managing press calendars
• Experience developing strategic content roadmaps and brand voice guidelines
• Ability to lead immersive brand experiences and partnerships within the design community
• Excellent written and verbal communication skills, including presentation and pitching abilities
• Strong project management skills with the ability to manage multiple priorities and deadlines
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook) and familiarity with PR tools
• Willingness to travel for industry events and markets as needed
• Collaborative team player with a “can-do” attitude and ability to work cross-functionally
• Creative thinker with a passion for design trends and continuous innovation

As a purpose-driven organization, we truly believe that where you work matters. We are committed to creating an organization with a higher purpose, a place where our talented team can truly flourish. Phillip Jeffries believes in creating an environment with opportunities to grow personally and financially, offering volunteer opportunities that support our community and…