Chief Product Officer

Chief Product Officer at CreativeX

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Creative

X is a B2B SaaS technology platform that helps global marketing teams make smarter creative decisions and elevate creative expression through the clarity of data. Our technology powers creative decision-making at some of the biggest brands in the world, including Google, Unilever, Pepsi, Bayer, Mondelez, Heineken, and more.

We use computer vision and other machine learning techniques to extract creative data from our client’s digital advertising copy and transform those previously dark signals into a standardised data model at industrial scale. This creates a new, unique and powerful first‑party data set that represents the last and most impactful untapped reservoir of advertising performance.

That’s because multiple studies have shown that the “Creative” itself is responsible for half of sales lift online, higher than reach, targeting, brand, & recency combined. But creative impact has always been the least analysed and least understood component of a complex set of marketing variables.

This is the problem Creative

X is focussed on solving. We’re an end‑to‑end solution to ingest, process, and analyse content  help brands isolate creative elements so they can be analysed against downstream ad impact metrics, from click through rates to brand lift.

Our objective is to help marketing organisations power every creative decision with data.

Over the last decade, Creative

X has built a category and transformed how the world’s largest brands make creative decisions through data. We’ve been first to market with industry‑defining products, enjoy exceptional customer retention, and continue to win on product every time. As we enter our next stage of growth, we need to strengthen not just what we build, but how we align, launch, and monetize the products that define our category leadership.

We’re looking for a Chief Product Officer to unify Product, Engineering, and Product Design into a single, aligned, high‑performing organisation and to build the cross‑functional motion that ensures new products don’t just launch, but land with customers in ways that drive measurable, monetisable revenue.

This is a uniquely challenging and high‑impact role. I (as the founder) am deeply product‑led, with a strong point of view on vision, direction, and the evolution of our category. We’re looking for someone who not only respects and thrives in that dynamic, but who can translate vision into clarity, bring focus to execution, and build the connective tissue between product strategy and revenue outcomes.

In short, your mandate, shall you choose to accept it, is as follows: to take Creative

X from exceptional individual functions to a single, cohesive Product organisation that builds, ships, and commercialises product in a way that compounds our category leadership and revenue traction.

This role is part of the executive team and reports to the CEO.

• Unify and lead the Product, Engineering, and Product Design organisations, creating a single operating rhythm, a shared sense of purpose, and a culture of clarity, accountability, and high‑quality execution.
• Build a product strategy that aligns founder vision with market realities, translating big‑picture direction into a cohesive roadmap that guides the next 12–36 months of Creative
  
  X’s evolution.
• Partner deeply with Revenue leadership (Sales, Client Success, Partnerships, Marketing) and Ops Leadership to ensure we don’t just ship products, but activate them to land releases in ways that drive adoption, value realization, and monetisable revenue outcomes.
• Create cross‑functional alignment and ownership across the entire go‑to‑market motion, ensuring that product launches come with clear narratives, training, enablement, positioning, and measurable targets.
• Establish product excellence as a company‑wide muscle, elevating discovery, design, experimentation, and customer understanding across all product, engineering, and design teams.
• Drive operational rigor across Product, Engineering, and Design, ensuring roadmap clarity, predictable delivery,…