General Manager/Chief Operating Officer; GM/COO
Listed on 2026-01-22
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Management
General Management, Operations Manager, Program / Project Manager
Location: College Grove
About Farm & Forge Club
The Farm & Forge Club is a brand new sports complex located in College Grove, TN (south of Nashville). A 65,000 square foot building with six indoor tennis courts opened in November 2025 and two equally sized buildings are under construction and will open in mid-2026: one for Human Performance (including strength & conditioning, recovery and physical therapy), and another building with an additional six indoor tennis courts and space for schooling.
Farm & Forge will also include a full-size football field, 18 outdoor hard tennis courts and six outdoor clay tennis courts.
- Youth academy: high-performance academy model for youth to focus on a sport (i.e. tennis, track, etc.) while attending school (on-site with teachers) and receive strength & conditioning training.
- Youth activities: after school programs, summer camps, etc.
- Adult memberships: including access to state-of-the-art facilities, coaching, and training
- On-site events including tournaments, court and field rentals, and community activities.
Farm & Forge is on a mission to teach people how to do hard things well, together. We have a vision of setting a new standard for developing capable, grounded people through challenge, character and community. Please visit to learn more.
AboutThe Role
The General Manager / Chief Operating Officer (GM/COO) is the senior operational leader of Farm & Forge Club, accountable for translating vision into execution across people, programs, facilities, and financial performance. This role owns day-to-day operations and long-range operational strategy, ensuring the club runs with excellence, discipline, and scalability.
This is a hands-on, outcomes-driven leadership role for a highly analytical operator with a consulting mindset, strong financial acumen, and the ability to lead complex, cross-functional teams. The ideal candidate brings deep business and operations expertise combined with a meaningful background in sports, athletics, or performance environments. The GM/COO partners closely with the Office of the President as a strategic thought partner, operator, and trusted executor.
WhatYou'll Do
Operational Ownership and Strategic Leadership
- Own all operational decision-making and outcomes across the club, including tennis, Human Performance, education, facilities, and events.
- Serve as a trusted strategic partner and sounding board to the President.
- Help translate long-term vision into near-term operational priorities and execution plans.
- Proactively surface risks, tradeoffs, and opportunities, presenting clear options with pros and cons.
- Execute decisively once direction is set, acting as an enthusiastic supporter of key decisions.
- Lead, coach, and develop Executive Directors across Tennis, Human Performance, Facilities, and Education; ensure seamless coordination across departments to deliver a unified club experience.
- Build a high-performance, accountable culture with clear expectations, standards of performance, and feedback mechanisms.
- Oversee workforce planning, staffing models, scheduling, and performance management.
- Partner with the Office of the President on senior-level people decisions including compensation, development, performance, and disciplinary actions.
Facility Operations and Program Execution
- Build systems and feedback loops that deliver an exceptional parent, athlete, and member experience at scale.
- Be the ‘face’ of Farm and Forge, representing the club in the community and at events.
- Oversee the nuts and bolts of facility management, including:
- Scheduling and space optimization across courts, classrooms, fitness spaces, and fields
- Tournament and event operations
- Building operations, maintenance, safety protocols, and vendor management
- Establish and continuously improve operational playbooks, SOPs, and escalation protocols to ensure consistency, safety, and professionalism.
- Ensure all programs meet or exceed local, state, and federal compliance requirements.
Financial Ownership and Business Performance
- Own operational financial performance in partnership with the Office of the President, including:
- Budgeting, forecasting, and variance analysis
- Department-level P&L visibility
- Expense…
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