Residential Territory Sales Manager; TSM

Position Title:

Residential Territory Sales Manager (TSM)

Reports to:

Chief Revenue Officer

The Residential Territory Sales Manager is responsible for generating and closing residential roofing sales within an assigned territory. This role manages the entire sales process, from lead generation through contract signing, and ensures that every opportunity is properly documented in Watertight’s proprietary systems. Once a sale is made, the Territory Manager transitions the customer to the Watertight Customer Experience Manager, who manages the homeowner relationship through project completion.

The Territory Manager is accountable for using a CRM for sales management, 3CX for all company communications, and upholding Watertight Roofing’s standards of professionalism and customer care.

• Prospect, qualify, and close residential roofing sales opportunities within the assigned territory.
• During the sales consultation, the TSM will conduct a roof inspection, prepare proposals, and present the roofing project scope to homeowners.
• Deliver contracts and secure homeowner commitment to move forward with projects.
• Transition customers seamlessly to the Customer Experience Manager following the sale to ensure ongoing support and satisfaction.

• Update all new leads in CRM within 24 hours of being received.
• Accurately disposition each lead in CRM (e.g., Lead, Customer Contacted, Estimate Appointment, Proposal Sent, Follow Up, Not Doing Work, Waiting for Approval, Proposal Accepted, and Contract Signed)
• Assign follow-up reminders within CRM to maintain proper cadence with each prospect.

• Maintain an active sales funnel equal to 3x of the monthly residential sales target.
• EX; if your Residential Monthly Sales Target is $125K, then your funnel must consistently show at least $375K in Total Contract Value (TCV)
• Proactively identify gaps in the funnel and work to generate new opportunities.

• Provide detailed notes in CRM for every customer interaction, including calls, emails, site visits, and updates on proposals.
• Ensure notes include the homeowner/property manager name, key discussion, points, objections, next steps, and scheduled follow-up actions.
• Upload all supporting documents directly into the CRM record.

• All proposals must be generated and sent through Watertight’s internal sales tools.
• Once a sale is closed, update the opportunity status in CRM and transition the customer record to the Customer Experience Manager for ongoing relationship management.

• Weekly review of assigned leads and opportunities within CRM
• Weekly review of funnel health and activity metrics with Sales Leadership.
• Maintain full compliance with company communication tools (CRM, 3CX, Email, Scheduling, etc.) to ensure visibility and consistency.

• Meet the minimum Residential Total Contract Value gross revenue sales targets of $1.5M annually, with $125,000. In Total Contract Value gross revenue per month.
• Maintain 99.99% accurate opportunity management and dispositioning in LEAP.
• Ensure a smooth handoff of new customers to the Customer Experience Manager after each sale.
• Deliver a professional, consistent, and positive homeowner experience.

This position offers a Base Salary to support territory ramp-up, combined with an uncapped commission structure that provides an unlimited earning potential, with top performers earning $200,000 + based on results.