Digital Marketing Coordinator

Overview

Direct message the job poster from Brother Europe

Join our European Digital Marketing team and help shape the future of our online presence!

As a Digital Marketing Coordinator
, you’ll play a key role in managing projects, optimising content, and championing best practices across multiple markets. From rolling out new features in Sitecore CMS to supporting digital campaigns, you’ll play a key role in delivering exceptional user experiences.

• Manage small-scale projects from brief to launch.
• Collaborate with developers and CMS users to define requirements and prioritise the backlog.
• Write clear user stories, acceptance criteria, and training guides.
• Conduct UAT testing and support release planning.
• Assist with digital campaign setup alongside Product Marketing, Ecommerce, and Commercial teams.
• Ensure content aligns with SEO and UX best practices.
• Advocate for digital integration within the wider Marketing Communications team.

• Work with internal and external teams to define scope, documentation, and development plans.
• Review deliverables for quality and alignment with project goals.
• Identify and escalate risks proactively.
• Support local offices with Sitecore troubleshooting and training.
• Support project and commercial teams on digital best practices to improve conversion and engagement online.
• Create and localise pages and assets across European markets.
• Promote digital best practices and processes throughout the business.
• Provide support to European teams on CMS, CRM, and analytics tools.
• Degree or relevant qualification in digital marketing or related subject.
• CMS expertise: Hands-on experience with Sitecore or similar platforms.
• Excellent interpersonal and communication skills (written and verbal).
• Strong project management and attention to detail.
• Ability to collaborate across regions and functions.
• Problem-solving skills for CMS troubleshooting and training.
• English fluency required, additional European languages a plus.
• Ability to work under pressure and meet strict deadlines.
• Proficiency in Microsoft Office.
• Familiarity with development processes, UAT, and backlog management.
• Knowledge of UX, UI & SEO principles and best practices.
• Awareness of tech stacks and development standards (HTML, CSS, .NET).
• Experience with analytics and SEO tools (GA, Search Console).
• Task management tools such as JIRA.
• Knowledge of Scrum or Agile methodologies.
• Experience with CRM platforms.
• Adobe/Photoshop experience.

Closing Date: 16th January 2026