Senior Coordinator - Marketing Automation

An exciting opportunity has arisen for a proactive and detail-oriented marketing specialist to join our European Digital Marketing team. This role focuses on Marketing Automation
, supporting the execution and optimisation of CRM and lead generation activities across Europe. You’ll play a key role in delivering strategic and tactical campaigns, driving platform growth and adoption, and ensuring best practices within Salesforce Marketing Cloud (SFMC).

• Champion our “At your side” ethos through impactful digital engagement.
• Lead the operational delivery of the marketing automation roadmap across European markets.
• Act as a hands-on SFMC specialist, building, testing, and deploying campaigns.
• Drive adoption and education of the platform through training and documentation.
• Manage and deliver end-to-end projects from brief to execution.
• Collaborate with technical teams to define and prioritise development requirements.
• Write clear user stories and acceptance criteria for both BAU and project-based work.
• Conduct UAT and ensure quality assurance for all automation initiatives.
• Support cross-functional teams with CRM integration and campaign execution.
• Contribute to optimising customer journeys and elevating marketing automation within the business.
• Elevate the profile of marketing automation within the business.

• Collaborate with stakeholders to define data, segmentation, and campaign requirements
• Build, test, and deploy multi-channel marketing automation campaigns (email, SMS, landing pages, forms)
• Support Pan-European CRM campaigns with effective localisation and segmentation
• Troubleshoot and resolve issues related to data, Salesforce, Sitecore forms, and campaign performance
• Capture and translate requirements for email templates and modular assets, ensuring brand consistency
• Analyse data segmentation needs to enable personalised and targeted marketing
• Provide training, documentation, and support to local offices on SFMC usage and troubleshooting
• Promote digital best practices across the business as a marketing automation subject matter expert
• Support project management with OneIT Product Owner, development teams, and business stakeholders

• Experience with Salesforce Marketing Cloud
• Familiarity with HTML, CSS, and email development best practices
• Degree or equivalent in Digital Marketing or related field
• Strong communication and organisational skills
• Ability to manage multiple projects and meet deadlines
• Proficiency in Microsoft Office and general digital tools
• Understanding of UX principles and digital customer journeys
• Experience with other marketing automation platforms (including CDP)
• AmpScript knowledge
• Awareness of CMS platforms (e.g., Sitecore)
• Understanding of analytics and SEO tools (e.g., Google Analytics, Google Search Console)
• Experience with JIRA other task management tools
• Knowledge of Agile or Scrum methodologies

Ready to make an impact in a dynamic, international environment? If you’re passionate about marketing automation and want to shape digital engagement across Europe, this is your chance!

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Closing Date: 16th January 2026

Not Applicable

Full-time

Marketing

IT Services and IT Consulting